Meg Tsuruda Email and Phone Number
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Experienced marketing professional with a demonstrated history of working in the entertainment and event management industry. Capabilities include multiple areas of marketing and design such as art direction, creative direction, PR communication, merchandising, and research.
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Business Development Lead33 Usa Inc. Aug 2024 - Present33 USA Inc is a full-service entertainment marketing agency located in Tokyo and LA, which specializes in anime and Japanese pop culture. My role focuses on growing the U.S. business, finding new partnership opportunities, and developing creative marketing ideas for clients. -
Business Development Division33 Usa Inc. Apr 2024 - Aug 2024 -
ConsultantTeam Salvato Aug 2024 - Present -
Brand ManagerTeam Salvato Jan 2022 - Jul 2024I oversaw the licensing program from assessing potential partners to negotiating contracts to reviewing design submissions. I expanded Doki Doki Literature Club licensing beyond just products to experiential, F&B, and internationally to the UK and Japan. I also worked closely with outside legal counsel on brand enforcement and trademark protection initiatives. -
Principal ConsultantMegwa Creative Jan 2022 - PresentI believe that people align themselves with brands to help communicate their identities and to connect with others. I am excited to help people embrace who they were made to be and for brands to be true to themselves.
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Assistant Marketing ManagerSociety For The Promotion Of Japanese Animation (Spja) May 2019 - Jan 2022I continue to handle creative direction for all design, art, and video projects. I developed annual themes and art direction for Anime Expo, which led to even more brand cohesion among creative vendors. I also continue to manage marketing-related vendors at all stages (RFP, contracting, etc..)• Reduced design agency costs by 40% by sourcing new vendors while maintaining quality and increasing output.• Shifted Anime Expo merchandising strategy from souvenir goods to lifestyle brand which led to 200% increase in revenue within two years.• Create framework for the AX exhibitor exclusive program. -
Social Media And Branding CoordinatorSociety For The Promotion Of Japanese Animation Sep 2013 - May 2019When I first started, I was responsible for all social media channels, email marketing, and website updates, and graphic design projects, My responsibilities steadily expanded to touch all areas of marketing including coordinating with PR, design, and merchandise vendors. I also developed volunteer department structure, branding initiatives, and market research projects.• Rolled out AX brand update and spearheaded 8 logo development projects for AX sub-events• Communicated with various Japanese anime, manga, and video game company representatives, talent management, or respective licensees for review and approvals of guest and event announcements.• Developed and managed social media and content strategy for SPJA events.• Developed structure, manuals, and standard operating procedures for volunteer departments, as well as guidelines for social media and logo use.• Graphic Design: Create print & web graphics and documents for advertising, promotion, and more• Press Relations: Write/distribute press releases, research/select/manage PR firm• Merchandising: Research/select vendors, oversee design development of AX official merchandise. -
Marketing VolunteerSociety For The Promotion Of Japanese Animation (Spja) Aug 2012 - Sep 2013I created promotional materials for SPJA and led the press relations department at Anime Expo 2013. In the press relations department, I arranged interviews with talent, press, and management. -
Mtv Iggy - Marketing InternViacom Jan 2013 - May 2013New YorkSupported marketing director's strategy, objectives, and projects in development for MTV IGGY, MTV K, and MTV Desi by performing following tasks:• Research blogs/websites and assist in outreach efforts• Research social media strategies and PR/marketing firms -
International Marketing InternSony Music Entertainment Sep 2012 - Dec 2012Greater New York City AreaI supported the international marketing team by compiling artists' international sales numbers, radio/sales charts positions, and press clippings. ...• Report artists' international sales numbers to management• Update figures and compile information for weekly company-wide reports/updates• Collate international radio/sales chart positions and international promo requests• Gather video/tv appearance footage and other press coverage -
Shop StaffTokyo Rebel Oct 2010 - Dec 2011New York, NyTokyo Rebel was a Japanese fashion boutique in New York City. In addition to handling transactions and taking care of the store, I hosted videos to showcase new products and wrote blog posts for Tokyo Rebel.
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Program Coordinator / PresidentAsian Cultural Exchange Of Fordham University May 2009 - Dec 2011Bronx, NyAs president, I sourced sponsors and arranged for Quest Crew to perform at a cultural showcase event. • Coordinated event logistics among and managed contact with school administration, performers, and sponsors. • Surpassed financial obstacles in event organization by finding innovative solutions.• Acquired over $2000 in sponsorship funding for the fall 2010 cultural showcase of Asian American talent featuring ABDC season three winners Quest Crew. -
Marketing InternIndika Entertainment Advertising Jun 2011 - Jul 2011New York• Laid foundation for the launch an aggressive business development campaign. • Provided data that enabled management to reach out to prospective clients and make strategic decisions. • Witnessed the inner workings of an impressive sales campaign and played a key role in providing the administrative support to actualize their objective.• Copywriting services: Developed the tagline for their portfolio book. ("Distillations: Refining Narratives into their Essences")
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Radio Promotions InternAtlantic Records Mar 2011 - May 2011Greater New York City Area• Supported the executive vice president of promotions by assembling weekly Nielsen reports on radio spins and national sales of certain songs. • Strengthened relations with radio stations through direct mail campaigns to over 650 radio stations and regional representatives across the U.S.
Meg Tsuruda Skills
Meg Tsuruda Education Details
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Master Of Business Administration - Mba -
Double Concentration In Marketing And Information Systems, Globe Specialization -
Study Abroad
Frequently Asked Questions about Meg Tsuruda
What company does Meg Tsuruda work for?
Meg Tsuruda works for 33 Usa Inc.
What is Meg Tsuruda's role at the current company?
Meg Tsuruda's current role is Passion for Anime & Gaming | Business Development, Brand Management, and Licensing.
What is Meg Tsuruda's email address?
Meg Tsuruda's email address is me****@****pja.org
What is Meg Tsuruda's direct phone number?
Meg Tsuruda's direct phone number is +171493*****
What schools did Meg Tsuruda attend?
Meg Tsuruda attended Pepperdine Graziadio Business School, Fordham University, 上智大学 / Sophia University.
What skills is Meg Tsuruda known for?
Meg Tsuruda has skills like Leadership, Survey Design, Powerpoint, Social Media, Public Speaking, Brand Development, Spokesperson, Graphic Design, Microsoft Powerpoint, Event Planning, Photoshop, Business Analysis.
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