Megan Banting Email & Phone Number

London, England, United Kingdom

Responsible for ITV’s dedicated Ad Funded Entertainment/Programme department. Developing and implementing AFE strategies to meet ITV's commercial targets.Establishing and nurturing collaborative relationships across ITV commissioning, ITVX, and production companies to ensure seamless coordination and execution of AFE projects.Creating commercial frameworks and parameters for the development of AFEs, ensuring alignment with client objectives and ITV's audience strategy.Supporting ITV’s Partnership & Sales teams in selling AFE campaigns, providing strategic guidance and insights, while building strong relationships with both media agencies and clients direct to ensure the success of each project.Managing the P&L and forecasting to ensure targets are met.

London, England, United Kingdom

Leading on the day to day running of the Sponsorship team, including account allocations, ‘to-market’ timings, creating and implementing processes and structures for account management and delivery. Providing day-to-day support for the most senior/experienced Managers in the team, guiding on account management, problem-solving and partnership processes. Playing an active role in their development and take the lead with any performance management required. Responsible for recruitment of any vacancies in the team, including interviewing and training any new members.

London, United Kingdom

Working with clients, media agencies, production and commissioning to activate sponsorships across ITV programmes, from beginning to end of the campaign process.Successfully championing & account managing sponsorships of shows such as Love Island, Ant & Dec's Saturday Night Takeaway and I’m A Celebrity Get Me Out of Here, as well as channel partnerships including ITVBe & ITV2Driving & encouraging team members to guarantee campaign targets are met.Extensive Account Management skills with both media agencies and clients, to ensure their experience with ITV remains market-leading. Competent and confident presenting to both external and internal stakeholders.Identifying and leading challenging conversations to resolve issues which arise. Always looking to expand an understanding of all areas of the business- demonstrating a curiosity for all things ‘ITV'.Continually thriving to improve skillset, knowledge and any areas of personal development.Part of the 'ITV Ambassador' network for 4 years - a group of employees who work with SLT to implement change and ensure employees feel heard.

London, United Kingdom

6 Month Secondment role from Jan - June 2019Helping to - instrumental in helping ITV & UNICEF to deliver the biggest year ever for Soccer Aid, raising over £7.9 million.Responsible for building positive working relationships with both Senior Leadership Team from all areas of ITV (CSR, Press, Marketing, Commercial, Commissioning & Interactive), as well as Unicef and Initial, to ensure a smooth process for the delivery of Soccer Aid 2019. Striving for consistent and effective communications between all stake holdersHelping to mitigate brand risk for ITV by ensuring effective brand exposure and helping to assess and eliminate any press issues.Supporting Commissioning Editor in ensuring all ITV departments are delivering on Soccer Aid

Working on the client direct development team, responsible for the delivery and execution of multi-platform film release promotions across Bauer radio stations, TV and publications.Creating and project managing bespoke promotional and experiential activity for UK releases of movies to maximise exposure and footfall to the box office. Working with the likes of Universal, 20th Century Fox, Warner Brothers, Disney, Studio Canal, on film releases including Star Wars, The Girl On The Train and many more.

London, United Kingdom

Responsible for translating contracted Sponsorships and Promotions into executions across multi-platform brands: talkSPORT, SPORT Magazine and talksport.comMaking sure activity sold is activated on air, on digital and in press, creating and implementing ideas for competitions and features, as well as managing long term sponsorship contracts for national brands.

Project managed everything to do with sponsorships, promotions and interactive digital content at Global Radio Solent.Working across all Global brands (including Classic FM, Capital, Heart & more) supporting the development of sponsorship and promotional ideas that engage listeners and promote the client effectively . Creating dynamic & multi-platform ideas to pitch to clients & media agencies to make sure radio and online was an integral part of their marketing strategy.Responsible for organisation and implementation of every promotion & sponsorship sold, project managing from start to finish to make sure what was promised was delivered.

A Levels, Communication And Media Studies

Business Studies, Communication Studies, Media Studies & Sociology.

Education record