• Served as in-house public relations counsel for several different Hillsborough County departments, by formulating strategic communications plans, preparing and disseminating key messages, and promoting the County’s brand. • Served as lead public information officer for Hillsborough County Emergency Management activations and responsible for overseeing, coordinating, and executing public information needed to be dispersed to the public before, during, and after an emergency, including hurricanes and COVID-19 • Developed proactive public relations outreach strategy and support, including news releases, talking points, web content/branding, social media content, and overall messaging.• Provided public relations counsel and marketing support to departments and key stakeholders for special events, public meetings, crisis communication, and emergency management messaging. • Coordinated the execution of communication campaigns across several teams including media relations, social media, in-house television studio, graphic design team, and PR production.• Worked with leadership on all levels, including local government officials, executive team leaders, and department directors on various projects and events to execute coordinated communication efforts to properly educate the public on projects and events. • Individual Awards: 2017 and 2019 Hillsborough County Employee Challenge Award recipient • Team Awards: 2017 FACA Outstanding Agency of the Year (Pet Resource Center), 2017 PRSA Tampa Bay Award of Excellence (Reputation/Brand Management) for HCFLGov.net, 2018 PR Daily’s Media Relations Awards Finalist (Government or Public Affairs Media Relations) for Newsroom and Friday 5, 2018 PR Daily’s Digital and Social Media Award (Crisis Communications and Reputation Management) for Hurricane Irma Crisis Communication, Florida Recreation and Parks Association 2020 Agency Excellence Community Building Award (Parks & Recreation)

• Led the public relations, operations and ticket departments, including media relations, public communication, team administration, ticket sales, game day relations, website interaction, sponsorship relations, etc. • Planned and executed team administration, including player/personnel travel and day-to-day needs of up to 40 at various points in season. • Worked with the Head Coach on player trades, acquisitions and moves. • Coordinated and executed local, regional, national and international requests for stories, interviews, photo shoots and player appearances, as well as pitched, coordinated and executed team-related and sponsor-related information through releases, stories, alerts, press conferences, media guides, game notes, etc. • Created and designed all collateral materials used to promote the Florida Launch, including but not limited to media guide, season ticket brochures, pocket schedules, team posters, schedule posters, website ads, website story photos and in-print ads. • Oversaw all game day operations, including setup/breakdown, credentialing, press box setup/breakdown, pre/post broadcast, sponsor-assets execution, home team liaison, visiting team liaison, in-game program, public updates and website information. • Managed day-to-day activities of website from stories to player bios to advertisement execution. • Oversaw social media platforms of Facebook, Twitter & Instagram from daily posts, contests and sponsor promos to cultivating leads for ticket sales department. Generated 624,338 impressions through our Facebook posts just during the 2014 season (May-August). • Managed the Florida Launch internship program with local universities with up to 8 interns per semester, as well as 25+ game day volunteers, game day manager and equipment manager throughout each season.

• Led the public relations department, including media relations, public communication, game day relations, website interaction, sponsorship relations, etc. • Planned and executed team administration, including player/personnel travel and day-to-day needs of up to 50. • Coordinated and executed local, regional, national and international requests for stories, interviews, photo shoots and player appearances, as well as pitched, coordinated and executed team-related and sponsor-related information through releases, stories, alerts, press conferences, media guides, game notes, etc. • Created and designed all collateral materials used to promote the Ohio Machine, including but not limited to media guide, season ticket brochures, pocket schedules, team posters, schedule posters, website ads, website story photos and in-print ads. • Oversaw game day operations, including setup/breakdown, credentialing, press box setup/breakdown, pre/post broadcast, sponsor-assets execution, home team liaison, visiting team liaison, in-game program, public updates and website information. • Managed day-to-day activities of website, which received 106,000+ visits between February 2013 and August 2013 with 64,000+ unique visits, from stories to player bios to advertisement execution. • Oversaw social media platforms of Facebook (Ohio Machine – 5,171), Twitter (MachineMLL – 4,483) & Instagram (1,774) from daily posts, contests and sponsor promos to cultivating leads for ticket sales department. Generated 842,372 total impressions through our Facebook posts just during the 2013 season (May-August) with nearly 50% (398,746) being unique. • Managed the Ohio Machine internship program with local universities with up to 10 interns per semester, as well as 20+ game day volunteers, game day manager and equipment manager throughout each season.

• Led the public relations department, including media relations, public communication, game day relations and website interaction, as well as team administration, including player contracts, team travel and day-today player needs. • Coordinated and executed team-related information through releases, stories, alerts, press conferences, etc. as well as local, regional, national and international requests for stories, interviews, photo shoots and player appearances. • Responsible for the day-to-day activities of website, which received 54,394 visits between January 2011 and March 2011 with 26,205 unique visits and managed the social media platforms: Facebook – Tampa Bay Rowdies from 356 fans to 5,644 fans in two months; and Twitter – Tampa Bay Rowdies/FC Tampa Bay from 0 followers to 2,461 followers. • Managed game day public relations and player operations, including credentialing, press box, broadcast, player liaison, visiting team liaison, public updates and website information. • Arranged all trips for front office staff and team, including flights, hotels, team meals, transportation, etc. • Responsible for statistical information, as well as team register of roster additions, loans and releases. • Managed up to 10 street team members and six interns at a time.

• Responsible for research, writing and editing, client correspondence, list services, publishing, follow-ups and management and mentoring of multiple interns each semester and worked with clients in various industries, including hospitality, marketing, banking, non-profit, development, education and sports. • Assisted in pitching, planning and placement of media coverage for book tour, generating more than $1-million in local, regional and national coverage, including a Today Show segment. • Assisted in re-branding of $4 million social service organization through research, logo development and marketing campaign. • Oversaw and assisted the campaign coordinator with Domestic Violence Awareness Month campaign, which yielded 43,000 unique impressions out of 1,190,000 residents and 4.2 total impressions, approximately 3.5 impressions per resident, with mass media included