Megan Phipps Email & Phone Number

Scottsdale, Az, Us

Phoenix, Arizona, Us

As the Head of Marketing at OpenWorks, I drive brand awareness and business growth through innovative, customer-centric marketing strategies. With over 40 years of experience, OpenWorks has evolved into a comprehensive facilities management partner, leveraging advanced technology, sustainable practices, and a vast network of expert service providers to empower businesses to thrive in cleaner, safer, and more productive environments. I'm passionate about showcasing the transformative impact of OpenWorks' solutions and elevating the brand as an innovative leader that sets new standards for what it means to be a trusted facilities management partner. With a focus on innovation and continuous improvement, my team and I develop impactful marketing programs that resonate with both our clients and franchisees, driving engagement, advocacy, and sustainable growth.

Irving, Texas, Us

Leading a dynamic team of up to 30 with seven direct reports, I expertly managed industry field marketing, product demand generation, and marketing analytics on a multimillion dollar budget. Expanded responsibilities due to organizational restructuring to encompass growth marketing, event strategy, and advanced field marketing. Under my leadership, we sharpened sales strategies through proactive marketing, revitalized the GTM approach, streamlined operations with consistent sales updates, and amplified field marketing impact. Personalized events and refined team roles further boosted our engagement and efficacy.I promoted cohesive marketing alignment, providing comprehensive KPI insights and campaign highlights. The demand generation saw an uplift due to team expansion and optimized workflows. By guiding vertical marketing strategies and streamlining analytics, I strengthened our sales collaboration and ensured clear, consistent performance reporting across the organization.

Irving, Texas, Us

I spearheaded significant corporate brand initiatives, promoting both market leadership and fostering internal adoption. By adapting agile planning and targeted campaigns to the shifting Covid market, we saw an impressive YOY boost in site traffic and a rise in content downloads. I played a pivotal role in implementing Epsilon's cross-sell enablement website, offering training and briefing materials tailored for Publicis Groupe’s Global Client Leads.My leadership also guided a team that carved out distinct positioning for key industries. This culminated in comprehensive marketing strategies, particularly shining in sectors like Retail, Restaurant, CPG, Healthcare, Travel, Financial Services, and Media & Entertainment.

Chicago, Illinois, Us

I took the helm of teams specializing in lead generation, thought leadership, sales materials, and event planning. Within a mere three months, I successfully unified varied marketing functions into a cohesive unit. Notably, I seamlessly orchestrated the annual Break Through sales kickoff, managing everything from the agenda to communications and logistics.Under my leadership, CJ Affiliate’s 2014 CJU client event achieved a record attendee count, thanks to a revamped promotional strategy. Moreover, in collaboration with executive leadership, I played an instrumental role in establishing Conversant's unique market positioning and differentiators.

Chicago, Illinois, Us

Driving business growth, I crafted and executed potent marketing strategies, including spearheading Conversant's CRM business rebrand for all stakeholders. I also planned and promoted the successful 2011 inaugural client summit.

Chicago, Il, Us

Guiding cross-functional teams, I achieved digital marketing goals for premier brands through adept campaign execution. Thriving in a dynamic startup setting, I started as the 36th employee, adapting swiftly to an atmosphere of rapid innovation and expansion.My strategic approach to client relationship management enabled a threefold increase in campaign growth. Additionally, I introduced cutting-edge product innovations to elite clients, notably featuring Conversant's hallmark CRM retention and acquisition strategies.

Buenos Aires, Buenos Aires, Ar

Developed marketing and fundraising communications for non-profit organization that supports under-resourced yet competitive democratic workplaces through a rotating loan fund and volunteer network.

Cincinnati, Oh, Us

Responsible for sales, account management and marketing at fast-growing IT managed services startup that delivers network infrastructure solutions to SMB market. Promoted from Marketing & Sales Coordinator within first year. Created and executed company’s first marketing plan, contributing to an 18% revenue increase. Maintained excellent rapport with customers, impacting 98% account retention and a customer satisfaction index in the top 15% of Microsoft Certified Partners.

Dallas, Texas, Us

Sold online and print advertising to businesses across industries. Achieved 24% overall net gain, surpassing objective by 15%. Consistently in top 15% of account reps in 8 regions.

Philadelphia, Pennsylvania, Us

Assisted Campus Dining Services regional team with marketing functions. Analyzed data from customer surveys, market penetration studies and competitive analyses for annual marketing plan. Created and executed promotional campaigns. Organized grand openings of new campus eateries, such as Burger King and ARAMARK brands.

Fort Mill, South Carolina, Us

Developed internal communication tools to enable marketing and sales departments. Designed databases of product information, competition, and customer contacts. Helped streamline commercialization process.

Milwaukee, Wi, Us

Licensed as a life and disability insurance agent, prospecting for new business and providing clients with financial program recommendations.