Michael Gannon Email & Phone Number

New York, Ny, Us

Ottawa, On, Ca

Seattle, Wa, Us

- Responsible for managing 20%+YoY growth and support for twelve target System Integrator partners, including Mission Cloud, DoIT International, nClouds, World Wide Technology and more.- Jointly create and manage annual strategic collaboration agreement marketing plans with AWS partners in excess of $2.5M+ in Marketing Development Funds- Support partners in driving 1900+ Sales Qualified Leads valued over $200M+ from joint marketing efforts- Connect partners with programs driving a 28%+ increase in annual Sales Qualified Leads- Accelerate joint marketing of generative AI practices between partners and AWS- Present onsite at partner events and internally to peers.- Collaborate with a team of 11 other PMM’s; providing support and best practices

Morristown, New Jersey, Us

- Responsible for building, introducing and establishing the partner marketing program within the ISV, SI and Reseller space using a results-proven, best-in-class partner marketing process.- Managed partner marketing relationships and quarterly marketing campaigns with key accounts including Deloitte, Tableau, Qlik, Microstrategy and more to drive partner mindshare and increase product awareness.- Adopted corporate vision in partner marketing, executing multiple different marketing tactics and events.- Worked in tandem with Sales to support partnership needs with collateral and content as necessary. - Sat in on C-suite meetings to provide my expertise, knowledge and guidance on marketing in the IT industry.- Supported CEO and VP of Marketing as a “go to” contact for ideas and corporate marketing strategy.

Mclean, Va, Us

- Develop partner specific marketing plans and assets to drive engagement from partners, systems integrators and clients for SAP, Episerver, Microsoft, Worldpay and more.- Build and manage a template driven approach to solve all marketing task management- Manage content creation team in India to build and create content for partners, website and overall company.- Partner daily with Partnership Directors to review plans and tactics; establish goals and expectations.- Work directly with CEO on driving the corporate marketing vision for both partners and company.

San Francisco, Ca, Us

- Responsible for driving the execution of numerous partner marketing teams across NAM for major clients in the IT segment.- Personally trained and managed over 6 teams consisting of 16 employees on best-in-class partner marketing strategy, execution and reporting. Influenced and/or supported additional global teams and personnel as well.- Responsible for alignment of all global partner marketing initiatives across all clients.- Evolved standard concierge level programs into pipeline-driven consultancy programs.- Provided weekly updates to internal stakeholders on progress of all programs.- Conducted business reviews quarterly with clients to review results of US based programs.- Worked directly with CEO on new sales opportunities in a marketing consultant/sales role.- Closed over $120,000 of new business through new and existing clients over12 months.

Hanover, Maryland, Us

- Planned, built and executed marketing campaigns targeting North American Enterprise segment.- Jointly developed and contributed to overall corporate go-to market strategy for North America.- Worked directly with and reported results to enterprise Vice Presidents of Sales and sales teams.- Responsible for Identifying 30 appointments totaling $5 Million in MQL

Roseland, Nj, Us

Channel Marketing Consultant 2017-2018- Develop strong client relationships with various major manufacturers and distributors by managing marketing assignments and consulting on marketing best practices- Manage Arrow/NetApp channel marketing program managing plans and executing tactics with 15 NetApp channel partners- Create and execute corporate marketing campaigns to drive demand for channel consulting - Develop marketing database to streamline internal marketing and sales processes - Qualify leads resulting in more than $60,000 annual pipeline VMware Partner Marketing Manager 2014-2017- Managed thirty of VMware’s top regional and national channel partners including three of CRN’s “Top 50 Solution Providers” - Delivered a 20:1 ROI and $10M+ in marketing sourced pipeline quarterly by jointly building and executing integrated marketing plans - Managed a quarterly MDF budget of $300K+ and distributed it strategically to partner list to ensure effective spend that led to marketing sourced pipeline and return on marketing investment- Collaborated with VMware’s channel sales team to align goals and strategy to increase lead follow up processes and conversionCisco Virtual Partner Marketing Manager 2011-2014- Evaluated more than 200 nominated Cisco partners for partner marketing coverage to ensure all selected partners were qualified for marketing support- Managed 45 Cisco Premier & Gold Partners’ marketing efforts by jointly building and executing quarterly marketing plans resulting in a ROI of 40:1- Developed lead acceleration programs to increase pipeline health and sales productivity- Collaborated with Cisco partner sales team to achieve better marketing and sales alignment - Managed quarterly MDF budget to ensure efficient marketing spend and effective use of Cisco funds- Collected ROI metrics from partner marketing activities to report back to Cisco channel leadership

New Providence, New Jersey, Us

- Coordinated logistics for up to 145 meetings per month for Bristol Meyers Squib sales reps to interact with doctors resulting in increased pharma sales- Planned Federal and State pharmaceutical events ensuring compliance with ethical and financial standards- Managed three different aspects of meeting scheduling in a team-based system resulting in increased efficiency.- Utilized a company-unique planning software system on a daily basis to increase number of meetings scheduled - Received numerous commendations for excellence in 2011

Bachelor’S Degree, Communication, General

Associate’S Degree, Liberal Arts And Sciences, General Studies And Humanities

Education record