Megan Rushing Email & Phone Number

Nashville, Tennessee, Us

San Francisco, California, Us

• Owned end-to-end campaign management, GTM strategy implementation, and collaboration within and outside of marketing (Strategy and Operations, Product, Legal and Analytics)• Boosted asset generation by 300% via the authorship of multi-functional templates and guides• Developed self-serve model for campaign creation; performed training webinars for 100+ users• Established real-time KPI reporting, highlighting for C-suite early wins and flagged criticalities• Built and owned post-mortem procedures, analyzing quantitative data for scalable results+8% volume uplift compared to CCS prior to campaign; 200% goal on DashPass sign ups20% w/w increase in traffic for retail* stores driven by tailored merchandising strategy110% to goal for incremental orders for CGnA with focus on relevant selection

Nashville, Tn, Us

• Lead go-to-market positioning, product launches, campaigns, and promotions for house brand• Managed evergreen accounts, targeting consumer groups against core business objectives• Directed cradle-to-grave integration, development, channel planning, from ideation to launch• Collaborated on consumer insights, UX research, CRM, Paid Media, PR, and Digital Experience• Reported on campaign metrics to executive stakeholders, capturing lessons learnedDrove complex initiatives with routine sales generation of $10M+Pioneered testimonial program and acquisition pipelines across global markets

Nashville, Tn, Us

• Leveraged brand insights, against consumer business objectives for optimal outcome delivery• Steered channel integration during activation of initiatives thru post performance 360 review

Nashville, Tn, Us

• Responsible for project tracking for all projects against assigned schedules, metrics, and ECDs• Ran day-to-day development and coordination of campaigns with vendors and internal teams

Denver, Colorado, Us

• Fostered crucial relationships, bridging communication between previously siloed teams• Implemented product transitions and created remediating protocols for productivity standardsDeveloped proprietary tool to track deadlines, supply chain implications, training updates; tool adopted across 5 corporate departments and 150 users

• Strategically governed all social accounts, websites, e-commerce, and published blog articles

• Methodically publicized materials to achieve leadership goals and ideations within budget

Bachelor'S Degree, Marketing

Associate Degree; Diploma, Natural Sciences; Business Administration