Meg Barron

Meg Barron Email and Phone Number

Peterson Health Technology Institute (PHTI) | Former AMA VP Digital Health & Innovation @ Peterson Health Technology Institute (PHTI)
Meg Barron's Location
Greater Chicago Area, United States, United States
Meg Barron's Contact Details
About Meg Barron

Healthcare innovation & business development leader. Digital health and start-up enthusiast. I have served in product development and business development leadership roles at the AMA and most recently am responsible for driving the roadmap of initiatives that support the AMA’s digital health and medicine strategy. As part of this work, I am responsible for identifying and maintaining strategic partnerships that align with AMA’s strategy and mission. Previously, I have led partnerships and innovation related initiatives, such as the creation of the AMA Interaction Studio at MATTER, a healthtech incubator that enables entrepreneurs and physicians to collaborate on the development of new technologies, services and products in a simulated health care environment, as well as the inaugural AMA Healthier Nation Innovation Challenge. Prior to AMA, I worked in the Consumer Product & Retail vertical at Capgemini and at SmithBucklin Corporation for various clients, primarily in health care. I have past experience creating a start-up company through support at Built in Chicago and 1871 in Chicago; my company received acknowledgement by Crain’s Chicago, Chicago Ideas Week, WGN (Entrepreneur of the Week) and was listed as one of the 24 Coolest New Businesses in Chicago by Business Insider.

Meg Barron's Current Company Details
Peterson Health Technology Institute (PHTI)

Peterson Health Technology Institute (Phti)

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Peterson Health Technology Institute (PHTI) | Former AMA VP Digital Health & Innovation
Meg Barron Work Experience Details
  • Peterson Health Technology Institute (Phti)
    Managing Director, Engagement & Outreach
    Peterson Health Technology Institute (Phti) Sep 2023 - Present
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  • Medtech Color
    Medtech Color Fda Collaborative Community Charter Member
    Medtech Color Jun 2021 - Present
    Encino , California, Us
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  • Together.Health
    Together.Health Exec Steering Committee
    Together.Health Feb 2019 - Present
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  • Matter
    Matter Advisory Board
    Matter Jan 2019 - Present
    Chicago, Illinois, Us
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  • Telehealth And Medicine Today Journal Editorial Review Board
    Telehealth And Medicine Today
    Telehealth And Medicine Today Journal Editorial Review Board Jan 2021 - Present
  • Masschallenge Healthtech
    Masschallenge Healthtech Board Of Advisors
    Masschallenge Healthtech Jan 2019 - Sep 2023
  • American Medical Association
    Vice President Digital Health Innovations
    American Medical Association Jun 2019 - Aug 2023
    Chicago, Il, Us
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  • American Medical Association
    Director, Digital Health Strategy
    American Medical Association Apr 2016 - Jun 2019
    Chicago, Il, Us
    -Work with strategic partners to impact the trajectory of digital health and medicine and provide support for a digital environment that consists of evidence-based tools that are actionable, validated and interconnected. -Identify opportunities for physicians to successfully navigate, provide feedback and leverage technologies to improve health and enhance the patient-physician relationship through initiatives such as Xcertia and the AMA Physician Innovation Network.
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  • American Medical Association
    Director, New Product Development & Portfolio Management
    American Medical Association Jun 2014 - Apr 2016
    Chicago, Il, Us
    - Lead strategic partnerships, including the AMA partnership with MATTER, a healthtech incubator in Chicago. Identified partners to develop and build the AMA Interaction Studio within MATTER to connect physicians, entrepreneurs and health care leaders for improved solutions. - Initiated and led the inaugural AMA Healthier Nation Innovation Challenge that produced more than 100 solution submissions from medical students, residents and physicians nationwide and more than 16,000 engagements (i.e. interest to pilot, follow, etc.) in 5 weeks.- Research and develop business plans for potential new business, or expansion of existing business, including market, competitive and financial analysis.- Manage new products from concept to launch through new product development process- Work with business units to develop and track metrics to evaluate both mission and margin oriented products
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  • Chief
    Chief Member
    Chief Mar 2022 - Mar 2023
    New York, Ny, Us
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  • Ama
    Ama Director; Segment Lead
    Ama Jun 2009 - May 2014
  • Capgemini
    Marketing Project Manager - Consumer Products & Retail/Manufacturing
    Capgemini Sep 2008 - Mar 2009
    Paris, France, Fr
    - Support Strategic Marketing Programs as a Project Manager for the Manufacturing and CPR vertical industry sectors.- Coordinate marketing and communications activities with Global Sector Marketing contacts - Design and execute successful demand generation campaigns resulting in lead generation, pipeline acceleration and sales - Interface with sales and business leadership to develop messaging and align campaigns with overall business development strategy - Identify and establish strategic partnerships and alliances to support business objectives - Design appropriate media mix and multi-touch/multi-tactic approach- Work with Account Based Marketing teams to design and deploy programs across a limited number of strategic accounts - Work with sector subject matter experts to create unique whitepapers to support campaign activities. - Develop activities to help win a specific pursuit or expand our footprint
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  • Smithbucklin Corporation
    Coordinator, Marketing & Communications
    Smithbucklin Corporation Apr 2007 - Sep 2008
    Chicago, Il, Us
    -Create and implement marketing and communication initiatives for multiple clients. -Develop promotions and produce creative content to market numerous special events/trade shows each year. -Research marketing strategies and generate campaigns to correspond to each client's strategic plan-Design copy and continually refresh event promotions such as Direct Mail, Registration Brochures, Sponsorship Guides, Exhibitor Prospectus', Onsite/Event Brochures, etc.-Oversee four client annual marketing budgets on a daily basis-Develop strong relationships with industry partners, key vendor liasons, external client contacts and client leadership-Work closely with our Convention & Tradeshow Services/Registration department to produce markets and special events
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  • Smithbucklin Corporation
    Senior Associate, Marketing & Communications
    Smithbucklin Corporation Jul 2006 - Apr 2007
    Chicago, Il, Us
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  • Smithbucklin Corporation
    Associate, Marketing & Communications
    Smithbucklin Corporation May 2005 - Jul 2006
    Chicago, Il, Us
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  • Bradley University
    Associate For The Director Of Academic & Marketing Publications
    Bradley University Jan 2003 - May 2005
    Peoria, Illinois, Us
    -Utilized InDesign and Dreamweaver to layout publications and marketing collateral-Developed content and coordinated ideas for the Bradley University Hilltopics Magazine
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Meg Barron Skills

Integrated Marketing Strategy Marketing Strategy Marketing Marketing Communications Strategic Partnerships Event Planning Management Strategic Planning Public Relations Advertising Email Marketing Crm Social Media Lead Generation Social Media Marketing Market Research Project Management Competitive Analysis Business Development Budgets Corporate Communications Trade Shows Event Management Sales Business Strategy Digital Strategy Digital Marketing Brand Development Direct Mail Market Planning Product Marketing Online Advertising Segmentation Marketing Research Account Management New Business Development Direct Marketing Sponsorship Brand Management Entrepreneurship Strategic Communications Seo Online Marketing Analysis Marketing Management Customer Service Digital Media Program Management Social Networking

Meg Barron Education Details

  • Massachusetts Institute Of Technology
    Massachusetts Institute Of Technology
    Mit Entrepreneurship Executive Education Program - Emeritus Institute Of Management
  • Roosevelt University
    Roosevelt University
    Integrated Marketing & Communications Emphasis
  • Bradley University
    Bradley University
    Emphasis: Journalism; Minor: Business/Retail Merchandising

Frequently Asked Questions about Meg Barron

What company does Meg Barron work for?

Meg Barron works for Peterson Health Technology Institute (Phti)

What is Meg Barron's role at the current company?

Meg Barron's current role is Peterson Health Technology Institute (PHTI) | Former AMA VP Digital Health & Innovation.

What is Meg Barron's email address?

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What is Meg Barron's direct phone number?

Meg Barron's direct phone number is +131283*****

What schools did Meg Barron attend?

Meg Barron attended Massachusetts Institute Of Technology, Roosevelt University, Bradley University.

What skills is Meg Barron known for?

Meg Barron has skills like Integrated Marketing, Strategy, Marketing Strategy, Marketing, Marketing Communications, Strategic Partnerships, Event Planning, Management, Strategic Planning, Public Relations, Advertising, Email Marketing.

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