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Uproar accelerates early stage food and beverage brands. Using proprietary approaches, we achieve a much higher success rate, in half the time and for significantly less money. Uproar helps brands engage with consumers to identify and refine need-driven opportunities, and then activate sales channels to achieve sustainable velocity. Our clients seek to launch new products, optimize existing new product launches, and invigorate and grow emerging brands. Clients have included Charlie's Table, Domaine Sante, Iron Mule, Phat Foods, Snacktivist Foods, SOS Hydration, Sun Valley Mustard, and Zacca Foods. Carlson led Prosperity Organic Foods as a mission driven company guided by integrity, authenticity and purpose from October 2010 to April 2018. Launched MELT Organic as a brand helping parents make better food choices like its flagship line of VeganButter products. Recognized as Inc 5000 company in 2017, and ranked #7 in Idaho, and again in 2018. Carlson was recognized as a CEO of Influence in 2018.Meg Carlson has an extensive background in strategic business development and general management gained through 25 years in corporate leadership. Her executive leadership skills were honed as a Vice President/Management Board member of Ore-Ida Foods, Inc., subsidiary of the H. J. Heinz Company. During her tenure, she successfully created a new business unit and directed its expansion from $100 million to $240 million in sales revenues over five years building better-for-you brands like Bagel Bites with pay-as-you-grow strategies. As Director/VP of Business Development, she actively investigated up to 20 acquisition and joint venture prospects annually, and negotiated the successful purchase or divestiture of five businesses ranging in size from $10 million to $100 million.She has a deep history leading and serving on nonprofit boards. As an active member of Entrepreneurs’ Organization (EO) she has contributed to the Idaho chapter as Membership chair, Finance chair, Forum chair and Accelerator coach. She serves on the Global Management Committee, and has chaired the Global Subcommittee for Mentorship. Specialties: Advisory Boards, accelerator coach, strategic plans, Go-to-Market plans, brand development, brand management, sales strategy, sales management, broker networks, in-store marketing, consumer trial programs, Certified B Corp, buying businesses, selling businesses, mergers and acquisitions, deal structure, negotiations, entrepreneurship, EO
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FounderGenerate Growth, LlcBoise, Id, Us
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Regional Empowerment Director, Growth, Entrepreneurs’ OrganizationEntrepreneurs' Organization Jun 2024 - PresentAlexandria, Va, Us -
Member Board Of DirectorsSos Hydration Inc Apr 2022 - PresentUsa, Us -
Founder And Chief Executive OfficerUproar Https://Uproarcapital.Com Feb 2020 - Present
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FounderGenerate Growth Jun 2018 - Present
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Angel InvestorBoise Angel Fund Jan 2007 - Jun 2020The Boise Angel Fund is a sub-group of the Boise Angel Alliance with dedicated capital for investing in high potential Idaho companies. The Fund is a member of the RAIN Fund Network and a charter member of the Angel Capital Association and member of its NW chapter.
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Co-FounderUproar Llc Feb 2019 - Jan 2020
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Board Of DirectorsProsperity Organic Foods, Inc Jan 2010 - May 2018Boise, Idaho, UsProsperity Organic Foods is an organic and healthy foods company specializing in great-tasting products that deliver superior health benefits to consumers through the innovative use of healthy fats and oils. -
President And CeoProsperity Organic Foods, Inc Oct 2010 - Apr 2018Boise, Idaho, Us
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Entrepreneur & Merger And Acquisition AdvisorCarlson Hall (C&H) M&A Advisor Dec 2002 - Dec 2017Carlson Hall is a merger and acquisition firm serving privately held companies in the lower middle market in the Intermountain West. Our mission is to provide transaction advisory services that result in winning outcomes for all stakeholders. CH brokers both business buy and sell transactions, including mergers, acquisitions, joint ventures, transfers and divestitures, and offers transition consulting to guide a company through change of ownership.
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Chief Operating Officer & EntrepreneurDuckets Aug 2000 - Jul 2001As COO active in raising funds for expansion from angel investors and venture capitalists. Duckets was an internet marketing company ahead of its time in providing an interactive marketing solutions for consumers products and service companies seeking to convert website visitors to deeper website exploration. Unlike interactive promotions and advertising providers, Duckets provided an integrated conversion platform that used edutainment media and generated higher message recall and purchase intent than traditional web-based advertising.
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Vp And General Manager, Ore-Ida Foods, Corporate Development (M&A)The Kraft Heinz Company Aug 1982 - Jul 1998Chicago, Il, UsActive in identifying, negotiating and closing business buy and sell transactions during last 10 years at company. 16-year career spanned variety of brand manager positions, mergers and acquisitions in Corporate Development role, Vice President at age 35 in 1990 and active member of Management Board for next 8 years, Executive Leader for Specialty Products Business Unit and led growth from $100 million to $250 million over five years with doubling of gross profit margin. Significant brands include Bagel Bites, Rosetto stuffed pasta, Weight Watchers frozen foods (pizza, entrees, desserts).
Margaret Carlson Skills
Margaret Carlson Education Details
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Washington State UniversityFinance & Marketing -
University Of IdahoPsychology
Frequently Asked Questions about Margaret Carlson
What company does Margaret Carlson work for?
Margaret Carlson works for Generate Growth, Llc
What is Margaret Carlson's role at the current company?
Margaret Carlson's current role is Founder.
What is Margaret Carlson's email address?
Margaret Carlson's email address is mc****@****ead.com
What is Margaret Carlson's direct phone number?
Margaret Carlson's direct phone number is +120857*****
What schools did Margaret Carlson attend?
Margaret Carlson attended Washington State University, University Of Idaho.
What are some of Margaret Carlson's interests?
Margaret Carlson has interest in Charlie Rose, Vibram Fivefingers, Design, Skiing, Cooking, 30 Rock (Tv Series), Target (Company), House (Tv Series), Fashion And Style, Finance.
What skills is Margaret Carlson known for?
Margaret Carlson has skills like Strategic Partnerships, Entrepreneurship, Mergers, Business Analysis, Marketing, Marketing Strategy, Mergers And Acquisitions, Business Planning, Corporate Development, Program Management, Leadership, Start Ups.
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