Meghan Burns Email & Phone Number

Kansas City, Mo, Us

CVC is a leading marketing agency within the animal health industry, leveraging a blend of veterinary expertise and business acumen to drive client success. Our clientele spans veterinary pharmaceuticals, food, diagnostics, and device companies, ranging from nascent ventures to established enterprises.At CVC, we offer comprehensive services to enhance your market presence and foster a competitive advantage. Our offerings include strategic marketing communications planning, promotional material development, content creation, key opinion leader management, investor relations, and business development guidance.We pride ourselves on profoundly understanding your value proposition, ensuring tailored solutions to meet your specific needs:✨ Marketing Strategy: We utilize a structured approach to craft compelling narratives that resonate with veterinarians and pet owners, enhancing product visibility and engagement.🎯 SWOT Analysis: Our proprietary evaluation tool meticulously assesses your business, identifying strengths, gaps, and opportunities. This enables us to develop strategies for amplifying trust and capturing the attention of vets and pet parents.📰 Content Development: Our innovative marketing strategies offer fresh perspectives on longstanding health management issues, transforming complex data into impactful content for peer-reviewed journals, white papers, and social media platforms.👩🏽‍⚕️ Customer & Key Opinion Leader Management: Engagement with customers and key opinion leaders is pivotal in the animal health industry. Drawing on our unique perspective as a veterinarian-owned and operated firm, we excel in identifying and collaborating with influential figures, translating their endorsement into tangible sales and revenue growth.🫱🏻‍🫲🏾 Investor Relations & Business Development: We facilitate revenue expansion by forging strategic partnerships, securing funding, and exploring licensing opportunities, thereby driving sustained business growth.

Los Angeles, Ca, Us

Principal Advisor for Larta Institute, an LA-based non-profit organization with the mission to transform technology ideas into solutions and commercialized innovations that feed, fuel and heal the world. Strategic and business advice is provided to companies in Larta’s commercialization programs produced for USDA, NSF, DOE and also to companies selected to present at the Ag Innovation Showcase that Larta produces annually in collaboration with its partner the Donald Danforth Plant Science Center.

Carros, Fr

► DUTIESWorking with marketing team to support all therapeutic segments and provide technical support of current and future Virbac products. I analyzed competitors’ strengths and weaknesses, providing scientific coordination of clinical trials, relationship building and collaboration with opinion leaders and those active in relevant field, and by writing technical pieces to support marketing tactics.► KEY ACHIEVEMENTS➟ Lead gap analysis to identify areas in the global product portfolio where existing products could be used to increase revenue in additional regional markets. Responsible for creating and executing marketing plans including technical bulletins, digital media, and targeted sales initiatives.➟ Serve as principal scientific advisor on product launch cross-functional teams. Develop and craft internal sales training materials by identifying core product market competencies and arming sales force with solid messaging to counter competitor positioning. Create technical bulletins for B2B (veterinarians) and B2C (pet owners) publications to support product launches and obtain a consistent message with marketing strategy. Identify alternate ways to promote products to the technical B2B community by leveraging key opinion leaders (KOLs). ➟ Develop and implement clinical trials to confirm product performance claims. Manage external contract research organizations and universities, draft protocols, conduct site visits, perform project management activities, manage budget, distribute technical information via oral presentations, writing of publications, and development of marketing materials.➟ Interface with key opinion leaders to gain detailed understanding of market trends and verify findings with field surveys and interviews. Exchange findings with Management to provide feedback on strategic direction and drive change to enable capitalization on market opportunities.

Ingelheim Am Rhein, Rhineland-Palatinate, De

► DUTIESEvaluated and analyzed suspected adverse experiences associated with Merial products to identify trends and signals with subsequent routine reporting to global government agencies and all Merial internal business units.► KEY ACHIEVEMENTS➟ Member of global product launch teams. Reviewed product label and marketing information to ensure proper communication of technical information, compliance to regulatory agency and internal legal standards. Created presentations for internal sales, product management, and technical customer service staff outlining product regulations and technical information.➟ Participated in business launch of a product from the South American market. Worked with global team in a matrix environment to research if the product’s application method required label modification or product alterations prior to product distribution. Submitted scientific findings to regulatory agency enabling US product release without modification.➟ Supported Marketing with adverse event data analysis to answer inquiries encountered in the field, strengthened rationale behind marketing plan, and ensured alignment to brand strategy.➟ Managed risk profile investigation of future and current products. Presented report outlining technical summary of individual risk profiles, identification of trends via statistical methods, risk mitigation opportunities and verified a reduced risk profile in subsequent studies.➟ Developed custom SAS programs to execute adverse event data queries to obtain risk analyses and routine data surveillance.➟ Prepared technical reports outlining product performance by means of statistical analysis with detailed investigation of efficacy, field trial results, risk evaluation, and interpretation of data. Submitted regulatory filings to support internal findings and respond to information requests from international federal agencies.

Finance For Non-Financial Executive

Strategic Marketing Management

Doctor Of Veterinary Medicine

Bachelor Of Science (B.S.), Chemistry And Biochemistry