Meghan Ball work email
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Meghan Ball personal email
I am an outgoing leader who, while results-oriented and ambitious, appreciates that success is most rewarding - and most likely to be achieved - as part of a high-performing, collaborative team. I enjoy roles that leverage my interpersonal skills and that continue my involvement with digital media, ecommerce, data analysis, brand strategy, and strategic planning.
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Director, Digital AcquisitionHighlights For Children Aug 2024 - PresentColumbus, Ohio, Us -
Director, Digital MarketingJobsohio Aug 2022 - Aug 2024Columbus, Ohio, Us -
Digital Marketing Growth ManagerJobsohio Mar 2021 - Aug 2022Columbus, Ohio, Us
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Manager, Digital Marketing ChannelsHighlights For Children Nov 2020 - Mar 2021Columbus, Ohio, Us
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Digital Marketing ManagerHighlights For Children Aug 2019 - Nov 2020Columbus, Ohio, Us• Manage paid social marketing strategy, budget allocation, sales goals and test plans to drive new customer acquisition and bottom line growth• Responsible for driving growth in affiliate marketing channels through promotions, product positioning, publisher relationship-building and thorough performance analysis• Collaborate with product teams on the execution of email and onsite marketing campaigns and make actionable recommendations based on core KPIs• Make recommendations for digital product investment and development strategies based on performance analysis and the competitive landscape
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Senior Digital Marketing AssociateHighlights For Children Jan 2018 - Aug 2019Columbus, Ohio, Us• Led relationship with media agency for the development and activation of profitable user acquisition strategies• Managed Apple Search ads to ensure smart testing strategies and optimal campaign performance • Defined and implemented app store optimization strategies, testing, and measurement to increase app store visibility and front-end conversion• Contributed to product optimizations and testing frameworks to increase in-app conversion and customer retention• Created customer communication strategies including push notification plans and email journeys to enhance customer relations and ROI • Analyzed user behavior and test results to formulate data-driven decisions and marketing plans • Conducted research to identify market opportunities and industry trends
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Marketing AnalystHighlights For Children Jul 2016 - Jan 2018Columbus, Ohio, Us• Managed affiliate network marketing optimization and executional strategies • Maintained relationship with ad re-targeting agency for multiple product lines and monitored KPIs while adjusting campaigns as necessary• Developed cross functional project management skills through the intake, development, and implementation of eCommerce work requests• Analyzed telemarketing calls, scripts, and promotions for optimal performance, offer positioning, and customer satisfaction.• Managed efforts to test a new book club subscription model in order to expand the existing customer base and product offerings. • Created a marketing and product roll-out plan for a book club product line extension. • Held responsible for digital apps campaign planning, product support, and reporting and analysis for earned media channels
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Marketing CoordinatorE.E. Ward Moving & Storage Co. Sep 2015 - May 2016Grove City, Ohio, Us• Managed social media accounts and website content, composed company blogs and press releases, designed corporate flyers and created targeted campaigns to increase client connections via Constant Contact email marketing software, Canva, Wordpress, and Microsoft softwares• Served as an ambassador for the company at expos, realtor events, and company-sponsored functions• Created reports and visual representations to identify key sales performers and gain insight on customer preferences, booking patterns, and reasons for lost sales• Utilized productivity platforms Hootsuite, Basecamp, Slack, and Google Drive to formulate and carry out marketing plans• Played an instrumental role in nominating the company for Columbus Business First's Corporate Caring Award, for which we were later named a finalist -
Summer Store Management InternMacy'S Jun 2015 - Aug 2015New York, Ny, Us• Assisted in driving profit through collaboration, innovation, and analysis of department and brand trends to employ responsive selling techniques and create an environment tailored to the customer• Motivated and coached associates on MyClient, a customer purchase and loyalty system, to increase associate utilization from 75% to 83% in the handbags department -
Sales AssociateAnn Inc. (Parent Company Of Ann Taylor, Loft & Lou & Grey) Jun 2014 - May 2015New York, Ny, Us• Drove revenue and provided an exceptional client experience through relationship building and product knowledge• Recovered and replenished the store, executed merchandising directives and maintained visual merchandising presentations• Recognized for store prominent performance, October and December, 2014 -
Development And Donor Communications InternSociety Of St. Vincent De Paul-Cincinnati May 2014 - Aug 2014Cincinnati, Oh, Us• Identified and wrote client stories for the newsletter, website, annual report and other publications• Wrote and submitted press releases in support of drives, events, and programs• Created customer feedback surveys to gather data on target demographic and satisfaction to address gaps in service and marketing operations
Meghan Ball Skills
Meghan Ball Education Details
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The Ohio State UniversityMarketing -
Saint Ursula Academy
Frequently Asked Questions about Meghan Ball
What company does Meghan Ball work for?
Meghan Ball works for Highlights For Children
What is Meghan Ball's role at the current company?
Meghan Ball's current role is Director, Digital Acquisition.
What is Meghan Ball's email address?
Meghan Ball's email address is me****@****hts.com
What schools did Meghan Ball attend?
Meghan Ball attended The Ohio State University, Saint Ursula Academy.
What are some of Meghan Ball's interests?
Meghan Ball has interest in Poverty Alleviation.
What skills is Meghan Ball known for?
Meghan Ball has skills like Social Media, Leadership, Customer Service, Public Speaking, Teamwork, Sales, Event Planning, Display Advertising, Google Analytics, Affiliate Marketing, Dma Certified, Content Management Systems.
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