Meghan Konrad Email & Phone Number

Aurora, Illinois, United States

Paramount is a 5 venue performing arts/entertainment, non-profit organization which produces and presents over 300 performances each year, including touring productions and a self-produced Broadway Series of musicals for an annual audience of 350,000 patrons from over 250 communities.. Lead marketing and communications efforts for Paramount Theatre, Copley Theatre, RiverEdge Park, Meyer Ballroom and Paramount School of the Arts.

Bentonville, Arkansas, United States

Created and built enhancements for supplier lifecycle management digital technology products.

Bentonville, Ar

Responsible for learning strategy and communication for 200+ training and development Academies for U.S. store associates and the local community.

Bentonville, Ar

Launched 4 new Apparel brands (Time and Tru, Terra & Sky, Wonder Nation, George) and managed all omnichannel marketing efforts for Apparel business including Women's, Men's, Children's, Shoes, Jewelry & Accessories.

Bentonville, Ar

Strategized licensed entertainment opportunities with merchant leaders to drive total box sales. Partnered with studios and suppliers to develop customized, ownable marketing campaigns. Worked cross-functionally to promote exclusive merchandise in seasonally relevant campaigns, including a holiday gifting experience.

Bentonville, Ar

Led marketing strategy and execution for health & wellness business including Rx, OTC and Optical. Activated health fairs in over 4,500 stores including demos, health screenings and immunizations. Managed partnerships with The Dr. Oz Show and WebMD to promote all health efforts and products.

Bentonville, Ar

Managed membership acquisition, retention and renewal marketing efforts for multiple cardholder types. Utilized statistical modeling to inform marketing strategy focused on driving trip frequency and sales resulting in higher member retention rates.

Melrose Park, Il

Built media plans across 100 US and Canadian stores for both current and new franchise owners. Partnered with local community leaders for event management of store Grand Openings and fundraising opportunities to promote new product lines.

Oak Brook, Il

Oversaw national loyalty card and gift card programs for over 4,500 stores. Strategized annual marketing calendar, creative development and supplier/partner relationships. Developed acquisition and retention campaigns through targeted direct mail, email and in-store signage.

Lisle, Il

Partnered with grocery store chains to increase shopper engagement through personalized offers based on purchase history as part of store loyalty cards. Promoted offers through physical and digital marketing solutions including in-store kiosks, SEO and event programming.

Elmhurst, Il

Supported multiple categories in merchandising to determine product mix, pricing strategies, and increase overall sales. Negotiated annual savings with suppliers including volume discounts and reduced product costs.

Ms, Integrated Marketing Communications

Activities and Societies: Beta Gamma Sigma (Academic Honors Society)

Mba, Strategic Management

Activities and Societies: Beta Gamma Sigma (Academic Honors Society)

Bachelors Of Science In Business Administration, Marketing

Activities and Societies: Delta Sigma Pi (International Professional Business Fraternity), Division II Women's Tennis Team Member