Meghan Kryzer Email & Phone Number

Hudson, Wisconsin

Supported brand development and growth for the RiverRidge Home storage furniture brand through all marketing channels including: product imagery, brand website, online retail sales channels, social media and print materials. - Creatively directed and oversaw product imagery creation including photography, videography, styling, retouching, rendering planning and external agency partnerships. - Managed and created all website content and copy including product descriptions and blog posts. - Maintained library of designed collateral including: package inserts, product instructions, signage and email graphics - Managed and oversaw social media content and calendars. Coordinated influencer marketing efforts by determining best-fit partnerships, coordinating product features and reporting on results. - Collaborated with leadership to design and develop new products through market research, determining specs and tracking product life cycle progress. - Coordinated company events including advertising, marketing material creation, physical setup, and running of events. - Created, audited, and managed onsite product merchandising, including: written product descriptions and specs, rich content, product reviews, and user-generated content.

Oakdale, Mn

Assisted Marketing Manager in brand management for a unique wedding band jeweler. - Coordinated partnerships with related brands and bloggers, managing print/digital ad creation, media coverage, email communications and social media features. - Prepared annual marketing plans, strategies and objectives, including promotions, events and social media calendars; Conducted marketing reports, analyzed sales data and monitored marketing budget and ad spend by analyzing actual results and expected forecasts - Developed product listings and SEO optimization for high SKU count website; Photographed and retouched product imagery for web, print and social media use. - Assisted with organizing, promoting and booth set up of jewelry/bridal show events.

Inver Grove Heights, Mn

Conducted a variety of brand work with Creative Director to produce fresh design ideas and create solutions with a high visual impact for Regis Corporation, Mall of America, Starwood Retail Partners, Winning Edge and more. - Produced production art, following brand standards for multiple brand identities among signage, barricades, videos, presentations, ads and web graphics. - Prepared files for print, communicating with printers to ensure top-notch quality. - Retouched photography and proofread all creative assets, ensuring accurate, high-quality deliverables.

Minneapolis, Mn

Supported global marketing strategy alongside Creative/Marketing teams for leading bead and charm jeweler in the US. - Assisted with campaign concepting, creative briefs, photography direction, and print/web imagery including full layout and conceptual design work of 68 page catalog, point-of-sale brochures and direct mailers. - Supported photography direction with product and prop placement, model selection, hair, makeup & wardrobe selection. - Traveled as needed for new product in-store setup and merchandising materials. - Layout and design of print/digital collateral including: in-store signage, billboards, newspaper/magazine ads, direct mailers, social media posts, email blasts, web banners, merchandising displays, internal planograms, monthly newsletters and seasonal marketing guides; Assisted in color proofing and print quality with printer.

Brooklyn Park, Mn

Type-set, revised, and collaborated with project managers on packaging prepress jobs for brands including: Malt-O-Meal, Target, Best Buy, Office Max and Kemps - Edited/adjusted graphic elements on packaging to prepare for print, while following brand standards and legal packaging requirements.

Minneapolis, Mn

Graphic design internship position with leading U.S. cereal company. - Collaborated with Creative Director, Marketing and Merchandising teams to complete various graphics projects including: packaging design, advertisements, mock-ups, posters, in-store coupons and in-store merchandising pieces.