Meg Gupta work email
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Meg Gupta personal email
Data-driven & creative versed. I’m a passionate marketer with strong creative and analytical skills, fluent in paid media. I have 4+ years of experience owning end-to-end B2C and B2B marketing campaigns with multi-million dollar budgets. My strengths lie in my communication and project management skills, which allow me to thrive within fast-paced and cross-functional teams. I am also equipped with an analyst's toolkit through an intensive Master's Degree in Marketing Analytics from USC Marshall, which allows me to deepen the impact I am able to make on large-scale campaigns.Personally, I'm driven by a deep-seated passion for sustainability, animal rights and furthering the FemTech space. My strengths include:Digital Marketing: The Trade Desk, Google Ads, FB Ads, Pinterest Ads, LinkedIn Ads & Google AnalyticsData Analysis & Visualization: Tableau, Looker Studio & SQL
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Trading AnalystThe Trade Desk Jul 2023 - PresentVentura, Ca, Us
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Growth & Digital MarketingFemtechnology Summit Feb 2023 - Dec 2023Joined as a Graduate intern from February to June 2023, continue to contribute to marketing efforts on an ad-hoc basis- Redesigned the company website and created a streamlined content flow, that effectively increased user engagement and drove an increase in sign-ups for our annual event.- Spearheaded a data-driven email marketing strategy, leading to an 18% increase in subscriber growth- Collaborated closely with the content team to optimize our Instagram presence, resulting in a 22% growth in followers and a 6% increase in engagement. -
Digital Marketing Operations SpecialistBlue Shield Of California Aug 2021 - May 2022Oakland, California, Us- Developed digital media campaign strategies targeted to prospects, producers, and employers to drive profitable membership growth in accordance to the annual business plan- Overhauled the digital marketing strategy for acquiring new brokers by running several paid search, social and display campaigns that increased inbound traffic by 440% and desired conversion actions by 1000%- Managed an $100K monthly digital media budget which focused on driving brand awareness and engagement amongst B2B and B2P target markets, implementing digital marketing tactics that increased social CTR by 83% and search CTR by 200%- Analyzed and synthesized omni-channel campaign results into weekly Data Studio dashboards, utilized to advise internal and external stakeholders on digital media optimization strategies -
Marketing AssociateBoconcept Nov 2019 - Jul 2021Herning, Dk- Planned and implemented paid search, display and social campaigns, resulting in an increase in website traffic by 300% in the first six months of paid efforts- Created, curated, and managed all social media content using Adobe Suite and HootSuite. Oversaw a 600% increase in Instagram followers over two years- Planned, created and executed email campaigns to drive key metrics including lead generation, sales and brand awareness. Implemented audience segmentations strategies which helped improve engagement rate by 12%- Led influencer marketing strategy, including identifying 500+ key influencers, acting as point of contact and negotiating contracts with 125 influencers- Responsible for copywriting and editing of all written marketing assets -
Marketing InternBoconcept Jul 2019 - Oct 2019Herning, Dk- Support Marketing and E-Commerce for 3 brands (BoConcept, BauBox and Flexa)
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Business Development InternWhyq Pte Ltd Jun 2018 - Aug 2018Singapore, 22B Temple St, Sg-Expanded business reach by identifying and signing on new vendors-Conducted research on new target markets for expansion-Renegotiated agreements with existing partners in order to maintain and strengthenrelationships-Worked with customer service representatives to manage customer issues during dailyoperations -
Information Technology InternScripps College Aug 2017 - Dec 2017Claremont, Ca, Us- Provided technical support for the Scripps Information Technology Department in assisting the Scrippscommunity in addition to providing office support.- One-on-one help for faculty, support for smart classrooms, general technology troubleshooting, designs, installs, configures and tests hardware and/or software, printers and network hardware- Acquired the ability to troubleshoot software/hardware problems- Assisted with document creation (e.g. web, Word, Excel, Photoshop, etc.)- Assisted with other administrate duties including answering and directing phone calls -
Editorial InternHuman Resources Magazine Jun 2016 - Jul 2016Singapore, Sg- Main responsibilities include research, development and production of online editorial content daily.- Assist in the production of daily newsletter- Contribute to features in printed issues of Malaysia and Singapore editions of the magazine.
Meg Gupta Skills
Meg Gupta Education Details
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Usc Marshall School Of BusinessMarketing Analytics -
Scripps CollegeMinor In Media Studies
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Uwc South East AsiaHigh School Diploma
Frequently Asked Questions about Meg Gupta
What company does Meg Gupta work for?
Meg Gupta works for The Trade Desk
What is Meg Gupta's role at the current company?
Meg Gupta's current role is Programmatic Trading at The Trade Desk.
What is Meg Gupta's email address?
Meg Gupta's email address is me****@****dca.com
What schools did Meg Gupta attend?
Meg Gupta attended Usc Marshall School Of Business, Scripps College, Uwc South East Asia.
What skills is Meg Gupta known for?
Meg Gupta has skills like Social Media, Indesign, Microsoft Office, Digital Marketing, Editorial, Magazines, Online Marketing, Graphic Design, Microsoft Powerpoint, Microsoft Excel, Microsoft Word, Research.
Who are Meg Gupta's colleagues?
Meg Gupta's colleagues are Nana Idris, Brenna Vasquez, Hanan Mahmood, Thuan Vo, Anmol Sood, Joshua Hicks, Chase Obrecht.
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