Support True Elements' thought leadership, growth, and commercial success by spearheading development of a clear and focused business strategy and designing, leading and overseeing implementation of effective marketing strategies and communications frameworks that help achieve True Elements' mission to harness the power of water and climate data and transform it into actionable intelligence and insights decision makers need to address their water and climate challenges.

Served as strategy, communications, and operations lead, helping to establish and grow the Water Center at Penn into a key part of the University's sharpening focus on global environmental challenges. Led development of the Water Center's strategic plans, helping provide vision, direction and strategy to a growing team of staff, Senior Fellows, Senior Advisors, students and academic partners.Managed relationships with key external funders, partner organizations, and University offices, centers, and organizations.Created and oversaw execution of a multi-platform communications strategy establishing the Water Center as an applied research center uniquely focused on solving urban water challenges.

Master of Environmental Studies, Environmental Sustainability ConcentrationCapstone: Increasing the Value of Water as the Keystone to Global Water Governance

Responsible for leading all internal and external corporate communications including public relations, corporate sponsorships, social media, corporate website and company wide meetings. Provide communication recommendations for marketed products, pipeline programs and leadership team. Responsible for management of the Indocin franchise including forecasting, P&L, pricing, manufacturing, supply chain, managed care, regulatory and trade issues.

Responsible for creating and implementing non-manpower promotion strategy for new product launches to reach 30,000 healthcare providers. Innovative approach utilized synergistic, effective multi-channel marketing strategies including first use of innovative concierge sales model. Results demonstrated identical sales outcomes versus traditional sales model at significantly lower cost. Additional responsibilities included developing business strategy to address specific opportunities including IDNs/ACOs and workers compensation and help the sales force address complex electronic prescription issues.

Created new paradigm in driver training using police officers exclusively as instructors, top safety rated vehicles, state of the art driver simulation, advanced collision avoidance techniques training, parental engagement and a sophisticated brand. Developed company concept, brand, services, operational procedures and business and marketing strategy. Managed employee recruitment, training and oversight, secured partnerships with international car manufacturer and fuel distributor and worked with internationally recognized university to document positive impact of innovative training model on teen driver safety. Served as Philadelphia area spokesperson for driver safety.

Broad experience in strategic marketing and business planning and implementation, new product launches, managed care, contract negotiation, market research, sales and international finance.