Experienced Creative professional with a demonstrated history of working in the apparel and fashion industry. Skilled in Microsoft Excel, Customer Service, Retail, Strategic Planning, and Marketing Strategy. Strong marketing professional with a Bachelor’s Degree focused in Fashion/Apparel Design from PIFD.
Deena Rahman
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Head Of BrandDeena Rahman Apr 2021 - Present
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Creative Brand ManagerAmmara Khan Mar 2017 - PresentLahore, PakistanRole:1: International trend forecasting.2: Local Competitor Analysis. 3: Market GAP analysis.4: Range planning as per forecast.5: Product Planning, Research, Designing & Development for RTW ranges based on international trend forecasting and local demands.6: Leading the Sourcing team.7: Leading R&D department for constant new product developments.8: Manage the general operations of the Business.9: Responsibility to plan and develop Business’ policies and… Show more Role:1: International trend forecasting.2: Local Competitor Analysis. 3: Market GAP analysis.4: Range planning as per forecast.5: Product Planning, Research, Designing & Development for RTW ranges based on international trend forecasting and local demands.6: Leading the Sourcing team.7: Leading R&D department for constant new product developments.8: Manage the general operations of the Business.9: Responsibility to plan and develop Business’ policies and goals.10: Co-ordination of the activities across all departments of the Business.11: Sourcing materials for collections.12: Leading R&D department for constant new product developments.13: Conceptualizing marketing campaigns for all collections and managing shoot, catalogue, Print and Social media.14: Overseeing the production process, making sure Quality is not compromised.15: Making the GTM and making sure all teams adhere to it. Show less
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Product Development Manager Leisure ClubLeisure Club Sefam Aug 2016 - Mar 2017Product development Manager Leisure Club (LC Men, LC Women, LC Girls, LC Boys, KPL, Infants, Shahnameh, Working Women)Role:1: Making GTM for all brands and make sure all designers adhere to it.2: Studying international and local market trends.3: Leading R&D department for constant new product developments.4: Range planning for all brands.5: Theme finalisation with all designers for upcoming season.6: Give direction to all Designers in adapting the theme… Show more Product development Manager Leisure Club (LC Men, LC Women, LC Girls, LC Boys, KPL, Infants, Shahnameh, Working Women)Role:1: Making GTM for all brands and make sure all designers adhere to it.2: Studying international and local market trends.3: Leading R&D department for constant new product developments.4: Range planning for all brands.5: Theme finalisation with all designers for upcoming season.6: Give direction to all Designers in adapting the theme according to our customer needs and brand philosophy.7: Conceptualizing marketing campaigns for all brands and managing shoot, catalogue, Print and Social media.8: Ensuring that the production is cost effective.9: Overseeing the production process, making sure Quality is not compromised.10: Ensuring product is dispatched to all stores on time. Show less
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Senior Designer Lcp And Product Development Executive Working WomenSefam Oct 2014 - Aug 2016Role:1: Identifying new business expansion opportunity for the brand.2: Researching product development as per local market need.3: International trend forecasting.4: Making new line business model.5: Theme, Color palette, Surface treatment development as per trend forecast.6: Product Planning, Research, Designing & Development for product ranges based on international trend forecasting and local demands.7: Sourcing new materials as per the… Show more Role:1: Identifying new business expansion opportunity for the brand.2: Researching product development as per local market need.3: International trend forecasting.4: Making new line business model.5: Theme, Color palette, Surface treatment development as per trend forecast.6: Product Planning, Research, Designing & Development for product ranges based on international trend forecasting and local demands.7: Sourcing new materials as per the requirement.8: Leading the Print making process for the entire range.9: Overseeing the production process, making sure Quality is not compromised.10: Ensuring that the production is cost effective.11: Conceptualizing marketing campaign. 12: Managing the campaign shoot, catalogue design and execution. Show less
Mehak Aslam Skills
Mehak Aslam Education Details
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Fine Arts, Philsophy
Frequently Asked Questions about Mehak Aslam
What company does Mehak Aslam work for?
Mehak Aslam works for Deena Rahman
What is Mehak Aslam's role at the current company?
Mehak Aslam's current role is Brand Head Deena Rahman.
What schools did Mehak Aslam attend?
Mehak Aslam attended Pifd, Lahore College For Women University.
What skills is Mehak Aslam known for?
Mehak Aslam has skills like Business Strategy, Management, Fashion Design, Project Management, Product Development, Microsoft Excel, Marketing Strategy, Product Management, Textile Prints, Customer Service, Strategic Planning, Retail.
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Mehak Aslam
Hr Manager L Recruiter L Business Development Executive L Creative Writer L Autocad Designer L Electrical Engineer L E-Commerce Enthusiast L FreelancerLahore
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