A passionate and results-driven professional with a solid academic background (Master’s in Digital Marketing and Analytics from the University of Liverpool, BSc. in Management Science from Lahore University of Management Sciences). I have a proven record to optimize campaigns and deliver data-driven solutions that fuel business growth.My experience in business development, marketing analytics, and customer engagement has sharpened my skills in lead generation, strategic decision-making, and partnership management. I excel at utilizing industry-leading tools such as Google Analytics and Google Ads Search to uncover insights and translate them into actionable strategies that drive both team and business success.I am excited to bring my analytical mindset and marketing expertise to a forward-thinking team within the Business Development, Digital Marketing, or Social Media space to deliver innovative and measurable results.