• Managing the global e-commerce infrastructure to align with customer needs and company objectives.• Planning, implementing, and monitoring user experience research and audits, serving as the customer advocate within the company to consistently enhance customer satisfaction across all aspects of the business.• Proposing and executing value-added projects, such as guided selling, product configuration, product content syndication, product information management, digital asset management, 3D modeling, and augmented reality in collaboration with relevant service providers.• Managing the creation and publication of products, campaigns, and other web content across more than twenty channels, ensuring effective coordination with other teams and optimizing processes to enhance overall efficiency.• Managing conversion rate optimization activities with a focus on commercial success and conducting comprehensive performance reporting to identify areas for improvement.

A1SecurityCameras.com is a one-stop shop for all video surveillance and security camera system needs since 2007. All digital operations managing in Turkey and I have different hats in the team.• Created the marketing plan, set the budget, and followed the execution• Analyzed the current e-commerce platform, reported the weaknesses, offered the alternatives, and guided to select one.• Managed the e-commerce platform migration process and own management of the platform• Set up the internal communication and project management environment for the multi-regional remote team• Managed and optimized all performance marketing channels (Google Ads, Bing Ads, Criteo) and worked with third parties.• Created a behavioral customer segmentation model (RFM) to improve relations with customers.• Managed all web and graphic design processes.• Played the product manager role in several in-house software development projects and worked with developers and designers.

Ofix is a Turkish office retail company. It is primarily involved in the sale of office supplies and related products, via its online B2B portal. I’ve joined the company as a business development manager but then became an unnamed marketing manager.• Managed and optimized all performance marketing channels (Google Ads, Bing Ads, Criteo). Worked with third parties.• Checked and evaluated the website in terms of search engine optimization (SEO), reviewed technical issues, and managed agency relationships• Developed, negotiated, and implemented promotional schedule and reviewed data reporting and analytics• Maintained all relations with third party marketing tool providers starting from integration and followed their performance• Played the product manager role in the development phase of the new e-commerce storefront (3rd version)• Designed and managed the process of publishing new products• Planned and implemented content and category structure of existing products

Kenditarzim.com was a web startup that lets users customize and buy beautiful products. I was the co-founder of this startup and responsible for the overall site experience, marketing, and manufacturing,• Developed the most advanced yet simple online customization tool using HTML5 and implemented a real-time graphics filter that imitates engraved printing.• Managed all vendor and customer relationships• Served various companies as a promotional gift supplier

Mindfunction was a software and product development company that qualified and funded by The Turkish Ministry of Industry and Trade. Proposed an augmented-reality software for architecture and qualified from a pool of 800 applications. I was the co-founder of the company responsible for sales, project management, and operations.• Developed a CAD application for window manufacturers.• Implemented numerous advergames.• Designed and developed a mobile education and exam application• Developed the first iOS app that can stream live TV in Turkey for a major channel.• Implemented an online live concert website where users can digitally applaud• Developed a website for a startup that lets people design and post greeting cards.

Baskent Danismanlik Hizmetleri was established in 1996, to operate in the fields of investment, foreign trade, and industrial property rights consultancy. I’ve joined the company as a customer representative but then took several roles. The company had also a sister company called Pera Guvenlik and I worked there as a project manager.• Served customers by providing service information and resolved service problems.• Assisted quality management certification processes of customers• Managed and supervised the private security projects undertaken by the company (Pera Guvenlik)

Vega Insaat was serving in the sales and application of construction insulation products. This was my first work experience other than selling lemonade.• Visited potential customers and introduced our products• Managed the retail shop and the warehouse