25 years of experience in Business Development, Marketing and Sales in corporate high-tech companies, with 15 years of leadership and management, leading and developing sales teams to significant success in all sectors in Israel.

- Lead and manage all the local sales and marketing activities in Israel including Sales team, BU managers, Presales team, Marketing activities and PR and Professional services. - Building a strong trust, relationship and partnership with • Top CIO's, CSO's of the customers in the local markets.• Top CEO's and the management team of the local Partners (Malam-Netcom, Bynet, Yael, LogOn, Emet and Ness).• Managers and colleagues in Israel, EMEA and US. - Leading the mapping and penetrating to the DevOps and API's market in Israel.- Win and leading big Security projects including in Poalim bank (the biggest bank in Israel).huge effort and WW cooperation with CA's WW executives, including the CEO, professional services and products management in US and EMEA.

- Wide and in-depth analysis of CA solutions in the local Israeli market's needs and trends- Development and training all the local BU managers (SS) in Israel in sales, accounting, and business development.- Building a strong relationship, partnership, trust and team work among local sales managers, presales, and my BU managers. - Strong involvement of myself and my team in the entire significant sales process in all sectors and vertical markets in Israel, chiefly in large accounts.- Mapping and penetration into the local GM/SME market in Israel.

From 01/2004 until 03/2008: Director, Sales Sectors: government & military industry, Telecom and industry markets and the local indirect market. Exceptional successes: - Penetrating successfully into new customers with CA new solutions and products - Signed significant contracts in the local Telco market: Bezeq , Amdocs , Cellcom, Pelephone , Partner , Nice (OEM&IT) and IEC -$1M and more. - Leading and developing effective Sales team with great spirit and motivation. - Winning 4 Compass clubs.