- Craft clear, concise, and engaging copy based on research results for a B2B2C cryptocurrency platform, facilitating user actions such as deposits, purchases, sales, trades, and cryptocurrency-based payments for Latin American countries;- Collaborate closely with Localization specialists to ensure the effectiveness of storytelling for Mexican, Brazilian, Argentinian, and Colombian customers;- Work effectively within cross-functional squads, fostering collaboration with product managers, engineering managers, product designers, UX researchers, and developers;- Collaborate with the Research and Data Science teams to develop scripts and participate in usability tests as an interviewer and note-taker, engaging Latin American users;Led workshops among stakeholders from departments like fraud prevention and customer support to harness their insights and promote collaboration, contributing to more effective operational strategies;Supported the implementation of a content design system within the component library, initiating a project to streamline content creation and maintain consistency.

Produção de reportagens sobre assuntos do cotidiano, economia, política e cultura.