Melissa (Mel) Hooker Email & Phone Number

Charlotte, Nc, Us

Greenwood Village, Co, Us

Greenwood Village, Co, Us

Focused on helping Americans achieve the future they imagine. Customer Obsessed | Accountable | Growth Mindset | Constantly Improving | Inclusive

San Francisco, California, Us

San Francisco, California, Us

San Francisco, California, Us

I'm fortunate to lead the development and execution of effective client retention & growth strategies across 325 team members located in 30 states serving 5,000 clients.KEY CONTRIBUTIONS INCLUDE:● Scaled process coaching across 36 leaders focused on retention-predictive behaviors increasing client perception by 14% and reducing lost client revenue by 15%.● Exceeded cross-sell goals 4 out of 5 years, generating on average 35% of new revenue each year produced by relationship management and sales.● Increased racial/ethnicity of team members by 26% through deliberate talent pipeline development, leader expectation setting, and accountability measurements.● Evolved pay practices to differentiate and reward talent for demonstrating alignment with core values, client complexity, and revenue.EXPERTISE I BRING:● National virtual leadership● Diverse talent recruiter and developer● Coaching methodology focused on creating profitable results● Implementer of consistent processes for both sales & relationship management● CRM system savvy● Strong business partner collaborator ● Effective negotiator in high stakes client situations● Impactful multi-generational communicator● Dynamic presenter● Business Development Leadership● Relationship Management

San Francisco, California, Us

Cincinnati, Ohio, Us

Successfully delivered P&L oversight focused on growing the bank’s non-profit, institutional retirement & 401(k) bundled business. KEY ACCOMPLISHMENTS:● Delivered 4-year CAGR achievement of Fee Income, Net Interest Income, Revenue and Direct Profit margin by 9%, 18%, 12% and 19% respectively.● Instilled and managed a robust sales management methodology leading to a 113% & 106% achievement of sales objectives in year 1 and 2 respectively. ● Developed 3-year strategy, including vision, strategic objectives, and corresponding initiatives to realign the business for short and long-term growth which was unanimously supported by McKinsey Consulting and Fifth Third’s Enterprise Committee in 2009 resulting in funding of required resources.

Us

Led the development and execution of global sales and delivery strategy.● Institutionalized a team selling process including the development of a formal account planning process.

Boston, Ma, Us

Segment leadership with P&L oversight of the Mid-Corporate 401(k) business unit, in addition to the Emerging Corporate Market 401(k) segment. KEY ACCOMPLISHMENTS:● Achieved a 25% YOY increase in gross new proprietary asset sales through more closely aligned acquisition and marketing resources.● Generated a 20% YOY decrease in non-acquisition/merger deconversion through the systematic institutionalization of a client engagement model.

New York, Ny, Us

Led the day-to-day accountability for all client-facing teams and services (acquisition and client management), participant communications, marketing, and public relations. KEY ACCOMPLISHMMENTS:● Led overall alignment of the business including: vision, strategy, resource allocation and measurement of success criteria. ● Institutionalized Solution Selling® forecasting methodology providing accuracy within 10% for 8 consecutive years.● Increased revenue by 122% while managing total compensation (base plus variable) increases to only 12% over 4 years.● Exceeded sales plan revenue targets 17% on average 1999 – 2002.● Pioneered innovation into sales process using video and audio technology – increased on-sight win rates by 60%.● Led the integration efforts of multiple sales organizations during the M&A into JPMorgan and the alliance relationship with Towers Perrin 1995 – 1999.● Developed and implemented a leadership training program showcasing internal leadership “best practices.”

Kansas City, Missouri, Us

Held various positions, the last being the head of sales and marketing for the company's 401(k) retirement business.

Bachelor Of Arts (B.A.), French Language And Literature

Business / French

French / Art History / Marketing