Melanie King

Melanie King Email and Phone Number

Marketing, Strategy and Project Execution Professional with strong cannabis Industry experience @ BLAZE
Melanie King's Location
Lawrence, Kansas, United States, United States
Melanie King's Contact Details
About Melanie King

Melanie is one of the top cannabis marketing professionals and event producers in the United States. Her work is industry legend, including producing the first cannabis related event at Fenway Park in Boston. She has served as an industry expert on panels at Sundance and FestForums. Melanie was instrumental in creating the first onsite sales at a public event, Outside Lands. She has been sited in numerous columns and interviews because she knows how branding and field marketing work in cannabis all over the US. Forming long term partnerships and relationships are one of her major strengths, and she was responsible for spearheading the first alcohol/cannabis partnership between CannaCraft and Lagunitas. Melanie thrives fast-paced environments where execution is everything. Creative problem solving is her wheelhouse, and she does it with a can-do attitude. Melanie takes pride in being a respected leader who will always go the extra mile for her tribe. She is very comfortable teaching, writing, public speaking, networking, and forging lasting and strong partnerships.

Melanie King's Current Company Details
BLAZE

Blaze

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Marketing, Strategy and Project Execution Professional with strong cannabis Industry experience
Melanie King Work Experience Details
  • Blaze
    Marketing Manager
    Blaze Oct 2021 - Present
    Newport Beach, California, Us
    Direct all field marketing programs in a cannatech startup. Full campaign ownership: creating strategy, researching options, project management, budgeting, project planning, execution, staff selection, all staff support, and post event recapping.
  • Dreamers And Heroes
    Founder
    Dreamers And Heroes Jan 2011 - Present
    Founded event production firm serving the North and greater Bay Area. Managed up to 70+ events per year. In the first year of operation, named one of the ten best wedding planners in the North Bay by Marin Magazine. Growth = 150%+ YOY. Clients included the Sonoma International Film Festival, Give2Asia, Council on Aging, and the Sonoma Valley Visitor's Bureau. Hosted A list celebrities, designed film opening and red carpet receptions, and was regularly featured in wedding magazines.
  • Cannacraft
    Director Of Events And Field Marketing
    Cannacraft Oct 2016 - Feb 2020
    Santa Rosa, California, Us
    Orchestrated first ever alcohol/cannabis partnership with Lagunitas. Directed design, implementation, and execution of field marketing campaigns including trade shows, concerts and festivals, product launches, promotional events, and media events for both D2C and B2B initiaitives for the largest cannabis manufacturer in California. Strategized with Sales, Marketing and Executive team to help shape and guide brand presence for AbsolutExtracts (ABX), Care by Design, HiFi Hops, and Satori Chocolates. Developed a system of gauging KPIs for events in the cannabis space. Spearheaded tour and hospitality program and partnered with local travel companies to create successful outreach and educational programs. Led, mentored, and retained staff
  • Cline Family Cellars/Jacuzzi Family Vineyards
    Special Event Manager
    Cline Family Cellars/Jacuzzi Family Vineyards 2007 - 2011
    Sonoma, Ca, Us
    Oversaw and directed public facing events at the winery. Ranging from 2-1,000 people, events included high profile celebrity weddings, promotional corporate events, weddings, team builds, and public weekend marketplaces.
  • Ucsf
    Coordinator Of Professional Education
    Ucsf Jun 2001 - Jun 2003
    San Francisco, California, Us
    Primary Event Planner for all departmental events such as multi-day seminars, faculty retreats, Grand Rounds and CE, and departmental graduation for the #3 Psychiatric Residency program in the country. Prepared all reporting documentation for state and government agencies; obtained grants from pharmaceutical companies; negotiated contracts with properties; formulated and maintain budgets, and hosted internationally renowned speakers.
  • Internet Archive
    Project Manager
    Internet Archive Feb 2000 - Sep 2000
    San Francisco, California, Us
    Oversaw long term planning and project execution for a not-for-profit a digital library of every web site ever made. I served as lead project manager for building a state-the-art storage facility in a dynamic environment that had no predecessor. I negotiated a long term lease with the Presidio Trust and was responsible for all lease compliance obligations (i.e., federal historical preservation standards), health and safety issues, financial and legal obligations.

Melanie King Skills

Event Management Event Planning Corporate Events Weddings Hospitality Social Media Public Speaking Marketing Wine Customer Service Management Creative Direction Budgets Public Relations Wedding Planning Time Management Parties Nonprofits Food And Beverage Non Profits Volunteer Management Trade Shows Fundraising Blogging Budget Meeting Planning Wine Tasting

Melanie King Education Details

  • University Of Massachusetts Amherst
    University Of Massachusetts Amherst
    Social Thought And Policital Economy
  • University Of Massachusetts Amherst
    University Of Massachusetts Amherst
    English

Frequently Asked Questions about Melanie King

What company does Melanie King work for?

Melanie King works for Blaze

What is Melanie King's role at the current company?

Melanie King's current role is Marketing, Strategy and Project Execution Professional with strong cannabis Industry experience.

What is Melanie King's email address?

Melanie King's email address is me****@****ail.com

What is Melanie King's direct phone number?

Melanie King's direct phone number is +170793*****

What schools did Melanie King attend?

Melanie King attended University Of Massachusetts Amherst, University Of Massachusetts Amherst.

What are some of Melanie King's interests?

Melanie King has interest in International Travel, Cooking, Outdoor Activities, Scuba Diving, Management Training, New Technologies, Wine.

What skills is Melanie King known for?

Melanie King has skills like Event Management, Event Planning, Corporate Events, Weddings, Hospitality, Social Media, Public Speaking, Marketing, Wine, Customer Service, Management, Creative Direction.

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