Melanie Kramer

Melanie Kramer Email and Phone Number

Senior Manager, Digital Product Experience Lead for JNJ.com on our Global Digital Strategy & Content team @ Johnson & Johnson
new brunswick, new jersey, united states
Melanie Kramer's Location
Little Rock, Arkansas, United States, United States
Melanie Kramer's Contact Details

Melanie Kramer work email

Melanie Kramer personal email

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About Melanie Kramer

Empowering Brands to Thrive: Innovative Brand Strategist | Driving Growth Through Strategic VisionWelcome to my LinkedIn profile! I'm thrilled to have you here.I'm a passionate brand marketing strategist with over a decade of experience in crafting compelling brand stories and driving impactful initiatives. My journey in the world of branding has been an exciting one, filled with opportunities to create meaningful connections and drive positive change.As a brand enthusiast, I thrive on the challenge of navigating complex landscapes and finding creative solutions to elevate brands to new heights. Whether it's developing comprehensive brand strategies, leading rebranding efforts, or enhancing brand reputation through innovative marketing tactics, I'm always ready to roll up my sleeves and dive in.My approach is rooted in authenticity, creativity, and a relentless pursuit of excellence. I believe in the power of collaboration and the importance of building strong internal and external relationships. Together, we can unlock your brand's full potential and achieve remarkable results.I'm also a firm believer in equal rights for all. Kindness to others and to yourself is something I hold dear. Outside of work, I'm passionate about animal rescue and mental health services for all. I volunteer whenever I can, as giving back to the community is something that brings me immense joy and fulfillment.I'm here to connect, collaborate, and share insights with like-minded professionals. Whether you're interested in discussing the latest trends in branding or exploring potential opportunities for collaboration, I'd love to hear from you. Let's connect and embark on this journey together!

Melanie Kramer's Current Company Details
Johnson & Johnson

Johnson & Johnson

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Senior Manager, Digital Product Experience Lead for JNJ.com on our Global Digital Strategy & Content team
new brunswick, new jersey, united states
Website:
jnj.com
Employees:
123077
Melanie Kramer Work Experience Details
  • Johnson & Johnson
    Senior Manager, Digital Product Experience Lead For Jnj.Com
    Johnson & Johnson Apr 2022 - Present
    United States
    As a Digital Operations Lead, I am responsible for collaborating with a team of experienced content strategists, designers, and other professionals to develop best-in-class external storytelling that highlights the work of the largest, most diversified healthcare products company in the world. Additionally, I lead ongoing brand reputation management efforts in partnership with key stakeholders and oversee SEO management and taxonomy control. Partnering closely with the brand team, SEO specialists, stakeholders, marketers, and XD professionals, I drive the evolution and transformation of our product operating model. Some of my notable accomplishments are:• Led digital consumer-facing rebranding initiative overseeing the development of a new global design system inspired by the award-winning website Jnj.com, enabling 100+ sites to adopt new brand standards for increased simplicity• Elevated brand reputation & accessibility scores through the implementation of brand management strategies, leading operational plans to address issues, content cleanup, and enhance SEO, content taxonomy, and accessibility solutions
  • Kramer Consulting
    Owner
    Kramer Consulting May 2017 - Present
    Little Rock, Arkansas Area
  • Freelance
    Yoga Instructor
    Freelance Jul 2019 - Present
  • Drandyroark.Com
    Editorial Director
    Drandyroark.Com May 2018 - Mar 2022
  • Uncharted Veterinary Conference
    Executive Director
    Uncharted Veterinary Conference May 2017 - Mar 2022
    As Executive Director, I oversee day-to-day operations for DrAndyRoark.com, managing the editorial calendar, curated content, and talent development initiatives. I maintain a focus on promoting this media company, emphasizing communication, relationship building, leadership, and new media in the veterinary industry.Additionally, I am responsible for leading operations for an online community and events within the veterinary industry. This includes oversight of all product launches, marketing efforts, team management, and the execution of large-scale in-person and virtual events rooted in positivity
  • Vetstreet.Com
    Editorial Director / Senior Editor, Vetstreet.Com And Healthypet Magazine
    Vetstreet.Com Apr 2011 - Mar 2017
    Silver Spring, Maryland, United States
    As Editorial Director, I managed a team of 40+ freelancers and staff who created a consumer website with over 3M monthly UVs and a magazine boasting 1M subscribers. I was responsible for managing all content, including premium branded sponsored content, for meeting traffic goals. I creatively promoted vetstreet.com’s archive of 300+ videos and 10,000+ articles and managed all content production plans, budgets, and timelines.
  • Aol
    Executive Producer/ Sr. Photo Editor, Aol
    Aol Apr 2007 - Mar 2011
    Dulles, Va
    Helped curate the editorial experience on AOL.com for a daily audience of 15 million. Part of team of creative trend-spotters and writers of the highest quality and standards. Worked with top vertical editors and photo editors to meet traffic goals, advertising deliverables and manage high-click through standards.
  • Niche Publications
    Creative Director/ Publication Manager
    Niche Publications 2005 - 2007
    Jonesboro, Arkansas Area
    Executed print publication for multiple magazines from beginning to end. Helped create editorial and visual style, wrote and edited stories, responsible for photography, design, layout, and managing and selling advertising.
  • Arkansas Democrat-Gazette
    Photographer / Retoucher
    Arkansas Democrat-Gazette 2003 - 2005
    Responsible for daily photography assignments, produced successful feature and sports photo stories, retouched daily images for print publication.

Melanie Kramer Skills

Content Strategy Content Management Digital Photography Video Editing Web Content Photojournalism Video Production Content Development Web Content Management

Melanie Kramer Education Details

Frequently Asked Questions about Melanie Kramer

What company does Melanie Kramer work for?

Melanie Kramer works for Johnson & Johnson

What is Melanie Kramer's role at the current company?

Melanie Kramer's current role is Senior Manager, Digital Product Experience Lead for JNJ.com on our Global Digital Strategy & Content team.

What is Melanie Kramer's email address?

Melanie Kramer's email address is mk****@****jnj.com

What is Melanie Kramer's direct phone number?

Melanie Kramer's direct phone number is +126768*****

What schools did Melanie Kramer attend?

Melanie Kramer attended American University, Arkansas State University.

What skills is Melanie Kramer known for?

Melanie Kramer has skills like Content Strategy, Content Management, Digital Photography, Video Editing, Web Content, Photojournalism, Video Production, Content Development, Web Content Management.

Who are Melanie Kramer's colleagues?

Melanie Kramer's colleagues are Matt Holiday, Julie Diaz Tello, Nicole Avila Villegas, Lana Kandalaft, Bruno Vilela De Souza, Juan Jesus Perez, Julia Rezic.

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