I am responsible for the management of activities related to the advertising and promotion of ENB products and services with some involvement in branding initiatives. Works to develop comprehensive marketing plans. Engages with the organization to generate strong momentum ahead of new product launches. Works closely with product development teams to determine the most profitable and customer appropriate course for each existing and new product.

TSI is a full service marketing logistics company. My goal is to help all our customers make dynamic marketing materials and finding the resources we need to complete the project. I have access to some of the best vendors across the country to find the items that are we need. What can I help you find today?

Worked with various promoters to develop and implement the marketing plans for the shows that were scheduled to perform at the arena and the performing arts center. I worked with different local designers to create marketing materials. I supervised marketing staff. Assisted with the transition of the Cambria County War Memorial arena to an SMG building.

Worked with promoters to create marketing plans for the events. Placed all media for the events working off the marketing plans. Managed marketing promotional inventory.

Created and implemented the advertising plan for the Reading Royals Hockey Team. I worked with the marketing staff to create the materials need.

Implemented corporate marketing initiativesSupervised marketing assistant and internsDevised plans to help branches, commercial lenders, and mortgage originators achieve and exceed sales goalsCoordinated bank events, e.g. grand openings, charitable sponsorships, meetings, community eventsManaged scheduling and production of sales and marketing materialsEstablished and monitored compliance of the internal merchandising programDeveloped and implemented an image management and banner program resulting in a 40% cost reduction

Implemented corporate marketing initiativesManaged the annual marketing budget of $500,000, achieving year-end results $20,000 under budgetSupervised marketing assistant and internsDevised plans to help branches, commercial lenders, and mortgage originators achieve and exceed sales goalsCoordinated bank events, e.g. grand openings, charitable sponsorships, meetings, community eventsManaged scheduling and production of sales and marketing materialsDeveloped and implemented the database marketing plan and assisted with corporate brandingEstablished and monitored compliance of the internal merchandising programDeveloped and implemented an image management and banner program resulting in a 40% cost reductionCompleted various customer and key target surveys and reported results to senior managementDeveloped and coordinated marketing collateral materials, including presentation and sales materials, brochures, flyers, customer communication pieces, internal newsletters, and merger-related communications