Senior Director
CurrentSurge support for WHO communications, currently for the antimicrobial resistance and science divisions Drove major campaigns on issues such as vaccine equity, devising a ‘Sprint to September’ vaccination target and setting up a declaration signed by tens of thousands of people and nearly 1500 organizationsPart of core team that ran daily press conferences with the Director-General at the beginning of the COVID-19 pandemic, piloted the ‘hot topics’ brief of contentious issues with reactive lines for principalsPen-holder of WHO’s definitive accounts of its COVID-19 response, e.g. timeline, 2020 narrativeSecure extensive global media coverage for report launches, e.g. first-ever fungal priority pathogens list, global cancer data, which involves preparing subject experts, drafting talking points, organising media briefings, and writing and disseminating press releasesRun global health day campaigns, e.g. hepatitis, hearing, immunization, which involves close coordination with subject experts, liaising with regional office counterparts and directing creative agency staff, to release suites of materials, e.g. social media tiles, animations, influencer videos, webpagesAnchor WHO social media videos, including interviews and explainers