Melanie Chang Fung Email and Phone Number
Melanie Chang Fung personal email
- Valid
Melanie Chang Fung phone numbers
A creative, result-driven team player passionate about branding, product and portfolio development targeting consumer needs, forging custormer loyalty and maximizing company revenue. Skilled in managing and implementing strategic marketing plans. Core Strengths include:• Strategic Planning Skills• New Product Development and Branding• Marketing & Promotional Campaigns • Digital Marketing Strategies• Strategic Partnership & Alliances• Project Management• Cross-Functional Team Leadership• Strong Communication & Presentation Skills• Strong Analytical & Problem Solving Skills• MS Office (Word, Excel, Power Point)• Bilingual: Spanish (native) & English (fluent)
Pet Valu
View- Website:
- petvalu.com
- Employees:
- 1619
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Private Brand ManagerPet Valu Jul 2017 - PresentMarkham, Ontario, Canada
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Marketing Coordinator (Internship)City Of Vaughan Jun 2016 - Aug 2016Vaughan, Canada• Researched and analyzed clients needs, department services and benchmarked city websites to devise an online marketing communications strategy to improve user experience and modernize the department’s online presence. -
Assistant Marketing ManagerBelcorp Jun 2014 - Apr 2015Peru• Developed annual marketing plan for 2016 analyzing market & consumer trends, competitors, new market opportunities and optimizing the portfolio products. Recognized for excellent work• Led multifunctional team to develop Fragrance & Personal Care new products for 2015 surpassing average target sales by 10% in extremely competitive markets -
Web And Communications ConsultantAlminsa Oct 2013 - May 2014Lima, Peru• Reduced annual projected costs by 5% and increased efficiencies in company communications by implementing Google apps for business, website development and staff training on new applications.
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Project Manager & Head Of Build TeamMindvalley Hispano Jun 2010 - Aug 2013Kuala Lumpur, Malaysia• Planned and implemented new product launches overseeing all Online Marketing Tools (website, email marketing, online members area, social media and customer support) overpassing its target in 9% on average and increasing the new products sales participation in 20%• Analyzed, developed and implemented a new Physical Products Shipping Process optimizing delivery time, improve order management with fulfillment supplier, and customer satisfaction• Managed freelancer work to optimize head count and reduce fixed costs -
Brand And Category ManagerGrupo Bimbo Aug 2009 - Mar 2010Lima, Peru• Developed and implemented sweet bread category annual strategic and tactical marketing plans improving sales by 10% and Italian cake seasonal marketing campaign increasing annual sales by 12%• Developed and implemented contingency promotional plans to counteract a decline in sales and market shrinking
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Assistant Marketing ManagerBelcorp Aug 2005 - Sep 2007Lima, Peru• Developed the annual category marketing plan analyzing market trends, competitors, new market opportunities and optimizing the portfolio products with 15% increase on category annual sales• Collaborated with different areas within the corporation (Communications, R&D, Web & Retail and International Sale Force) improving processes and rising by 25% the number of new products launched
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Marketing AdministratorBelcorp Jun 2004 - Aug 2005Lima, Peru• Managed activities for timely development of Fragrance new products and samples, and ensured products were ready for launch date
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Marketing AssistantFrito Lay Perú Jun 2003 - Jun 2004Lima, Peru• Assisted on the redesign of local brands, new flavors development for global brands and marketing campaigns resulting in 35% increase in average annual sales• Coordinated a joint Pepsi and Frito Lay’s promotion (creative concept, POP material, storyboard and TV ad production with Pepsi).• Supervised winning stickers printing process, production and placement of Frito Lay ́s products with 22% increase on average product sales• Produced monthly reports on category, product & channel sales, brand awareness and portfolio mix for management -
Marketing And Sales PractitionerSan Fernando Aug 2001 - Jul 2002Lima, Peru• Promotions, sales, and implementation follow up.• Established & implemented procedures in the Marketing Area for ISO 9000 Certification• Supported the promotional development of the Christmas sales campaign
Melanie Chang Fung Skills
Melanie Chang Fung Education Details
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Master Of Business Administration (M.B.A.) -
Marketing Strategy -
Business & Marketing
Frequently Asked Questions about Melanie Chang Fung
What company does Melanie Chang Fung work for?
Melanie Chang Fung works for Pet Valu
What is Melanie Chang Fung's role at the current company?
Melanie Chang Fung's current role is MBA | Private Brand Manager at Pet Valu.
What is Melanie Chang Fung's email address?
Melanie Chang Fung's email address is me****@****ail.com
What is Melanie Chang Fung's direct phone number?
Melanie Chang Fung's direct phone number is +164745*****
What schools did Melanie Chang Fung attend?
Melanie Chang Fung attended York University - Schulich School Of Business, Cornell University, Universidad Peruana De Ciencias Aplicadas.
What are some of Melanie Chang Fung's interests?
Melanie Chang Fung has interest in Children, Design, Languages, Traveling, Environment, Swimming, Animal Welfare.
What skills is Melanie Chang Fung known for?
Melanie Chang Fung has skills like Marketing Strategy, Marketing Communications, Product Development, Retail, Advertising, Marketing, Digital Marketing, Online Marketing, Brand Development, Sales, Strategic Planning, Strategy.
Who are Melanie Chang Fung's colleagues?
Melanie Chang Fung's colleagues are Sarah Jones, Victoria Walker, Melinda Welgan, Store 2294, Alessia Garofalo, Christopher Cubbins, Lauren Steponas.
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