Melanie Friebel Email & Phone Number

Nashville, Tennessee, United States

- Works with Association Board of Directors and Committees in order to fulfill the organization mission.- Develops resources to ensure the financial health of the organization.- Works with the board to ensure that the mission is fulfilled through programs, strategic planning, and community outreach.- Oversees and implements appropriate resources to ensure that the operations of the organization are appropriate.- Oversee the organization of Annual Meeting and other meetings of the organization.

Greater Nashville Area, Tn

- Content creation- Copyedit and proofreading (articles, websites, manuscripts)- Website assessment and quality assurance- Social media strategy and content creation (Twitter, FB, Instagram, Pinterest)- Website assessment and quality assurance- Quality assurance

Greater Nashville Area, Tn

- Merchandiser for major concerts and sporting events at outdoor Amphitheatre, Stadium and Coliseum- Merchandise Manager at Nashville Arena (Stadium): work with concerts and events such as Elton John, KISS, Jimmy Buffet, ZZ Top, Nashville KATS- Merchandiser on such tours as Amy Grant's Christmas Tour, Paul Brandt, Garth Brooks, Fan Fair and more- Tour and Event Planner for tours, conferences and multi-artist events

- Support development of content strategy, tactical delivery, and production plans to determine the best content strategy design framework for their needs, directing the data needed on the audience, marketing funnel stage journey and most appropriate delivery format- Support delivery of content plan end to end, working with senior content strategists, writers, and designers to keep value proposition informed- Make sure all work across the matrix is aligned to the content strategy plan, quality standards, brand guidelines and value proposition- Consult across the matrix to support execution by content producers, review developed content across all content types- With Senior Content Strategists, work closely with value proposition owners to understand their annual plans, audience insight, respective customer journeys, products, and services- Manage relationships and work streams, understanding objectives, developing new ideas, and making recommendations on the most efficient and effective solutions- Write content plans to support content strategists, develop content strategies for lower tier value propositions

Greater Nashville Area, Tn

*Had contracted with k2forma from September 2018 - February 2019. Was brought back in October 2019 - February 2020.*- Edit, write, rewrite, and revise copy for massive content migration project.- Ensure SEO meta tags are embedded.- Perform Q/A analysis.- Research and write content for marketing website purposes.- Serve as copy editor for outsourced content.- Develop landing pages and sub-pages.- Tools: Monday, Photoshop and Divi theme for WordPress.

Greater Nashville Area, Tn

- Develop written and multimedia self-service content (white papers, quick steps, videos) for customers.- Manage content on all Resource Centers platforms; analyze and report customer usage.- Perform Q/A analysis.- Tools: Wrike, Premiere Pro, SnagIt, Adobe Audition, WordPress, HTML.

Greater Nashville Area, Tn

- Data research, compilation and verification- Quality assurance

Greater Nashville Area, Tn

- Work with and assist Development Manager in completion of comprehensive project plan to successfully meet the budgeted fundraising goals for the 2017 Nashville AIDS Walk & 5K Run.- Work with Donor Relations Manager to solicit Sponsorships and Donations for the event.- Work with and support designated Vendors to ensure contractual commitments were met for their successful engagement at the event.

Nashville/Franklin, Tn

- Daily operation tasks, including facility administration and planning, building floor plan management, vendor management, shredding/recycling, audio visual responsibilities, review related certificates and record retention. - Oversaw, evaluated and tracked related user requests that may affect daily operation and infrastructure (within 3 Nashville locations).- Coordinated and communicated office procedures, seating charts and phone lists, and emergency contact information (for all 3 Nashville locations).

Greater Nashville Area, Tn

- Social media strategy and content creation (Twitter, FB, Instagram, Pinterest)

Victora, Bc

(Background: Social Media Camp has become known as the largest social media conference in Canada and northwestern United States. A three day conference, typically in either May or June.)Oversaw logistics for Trade Show Exhibit Hall for sponsors and exhibitors from first contact through final tear down and load out. Coordinated and served as liaison between Conference Centre and exhibitors to ensure all trade show needs were properly prepared and met. Ran interference, troubleshooting and on spot problem solving to facilitate smooth and seamless event for sponsors, exhibitors and promoters.

Victoria, Bc

- Assisted in the development and coordination of recruitment marketing plans and strategies- Coordinated, planned and managed advertising and promotional projects- Developed marketing communications materials for all media- Wrote and prepared employment opportunity postings and various other marketing materials- Developed and coordinated social media- Developed, maintained and updated employment website and micro-sites

Victoria, Bc

- Researched, wrote, edited and designed a variety of communications and materials for internal web site, accessed province wide - Wrote and produced quarterly ministry electronic newsletter using desk-top publishing program - Rewrote existing external web pages or program area content using plain language skills to ensure content is user friendly - Developed internal communications materials such as information bulletins, news blurbs and intranet content

Victoria, Bc

Served on the board to bring the first TEDx to Vancouver Island, determining every detail of the event from locations to speakers to food. Created communications and marketing materials.

Victoria, Bc

- Revamped portions of external website to promote local team activity, research and projects- Proofed and edited technical documents, articles and reports- Assisted in public relations to external and mainstream media- Supported research teams as needed- Event/conference circuit planner, including a team tour of 16 Universities across Canada in 15 days; planning and preparing for multi-member review boards – hospitality, accommodations, catering, etc

Victoria, Bc

- Responsible for weekly podcast: writing, recording, editing, obtaining audio clips and final production- Web-based networking projects and research to promote the University- Assisted where needed for various promotion projects

Greater Nashville Area, Tn

- Website support and trouble shooting for over 200 online scholarship programs- Created and edited all documents in regards to scholarship program; quality control of associate materials- Assisted in the building and quality control of customized websites per client, for scholarship application

Greater Nashville Area, Tn

- Worked with and oversaw all press and media relationships and needs- Oversaw general operations of Advertising Agency, including deadlines, creative and traffic

Vancouver, Bc

- Launched and maintain A&E City Web Guide- Responsible for hiring and training of editorial and production staff- Responsible for all content on site, ensure that the site keeps a "finger on the pulse" vibe of the city; manage day to day operation of site- Involved in marketing of site, seek out partnerships and media relationships to further awareness of site- Responsible for department budget- Daily work with html, PhotoShop and Oracle database system

Greater Nashville Area, Tn

- Responsible for editorial content and maintenance for website pages on a daily basis- Contribution on reviews and in-depth features - Daily work with PhotoShop, Siteworks, and html coding

- Air personality (Morning Show, mid-mornings, relief)- Responsible for operations for the Morning Show, including lining up radio bits and artist appearances - Responsible for compiling music logs, overseeing placement of music and charting with radio stations- On air promotions director overseeing all on air contests- Scripting commercial content for radio advertising

Graduate, Journalism

Broadcast Communications