Creative director at Meraki a communications and events agency focused on creating comprehensive communication strategies that allow companies to maintain strong relationships with its stakeholders, strengthening their credibility and brand loyalty.

Research industry trends and innovations through primary and secondary sources. Build academic agenda identifying main key topics to be discussed at the forums/congresses/meetings. Recruit panel and keynote speakers. Generate selling points and content to promote events. Ensure correct execution of the event by supervising the sales, marketing and logistics teams.

Drive event planning and daily operations with a focus on marketing, event coordination, personnel and facilities management. Initiate protocols and successfully negotiate with vendors to ensure strict budgetary adherence. Govern use of a $60k budget. Craft and approve all strategic social media messaging to support press releases and media pitches.KEY ACCOMPLISHMENTS:• Increase communication with critical foreign media through use of foreign language proficiencies.• Boosted festival awareness and trending status with a social media strategy of interviews and Facebook campaigns.• Guide a staff of five associates and facilitate integration with external PR agencies, staffing and support staff.

Oversaw Latin media relationships. Administered research and contacting of journalists to advance organizational storylines. Produced press releases, media alerts and media pitches. Partnered with senior leadership to produce large events of up to several hundred attendees through a focus on developing the run of show, contributing to logistics and operations and leading set-up procedures.KEY ACCOMPLISHMENT:• Increased media coverage with calculated media plan that leveraged social media and grew the online presence.

Directed internal and external events from conceptualization to execution. Supervised the Quito Tourism events team. Steered all site inspections and the building of the run of show. Promoted the sales of spaces and services by developing effective external communications, merchandising and marketing. Originated an internal processes manual to streamline the procedures of the events and sales unit. Supported internal communication campaigns. Cultivated strong relationships with clients and external agencies to ensure efficient and productive partnerships.KEY ACCOMPLISHMENTS:• Established budget parameters and management of up to $1M with thorough contract negotiation and accomplishment with vendors and an emphasis on operating costs.• Delivered a $130K profit and increased events by 50% by improving event quality and enhancing the city’s image.

Coordinated internal and external events specializing in welcome and closure dinner tourism events as well as international forums, meetings and congresses. Collaborated with the chief of events to ensure proper event execution. Maintained and updated the critical database information. Provided support to spaces and services sales. KEY ACCOMPLISHMENTS:• Built the operational plan for social and media events hosting over 350 people and with budgets over $50K.• Earned $60K in profit and 60% more events through productive event management that advanced Quito’s image.• Maintained and initiated communications with clients and affiliated institutions. • Supported sales and marketing of spaces and services of Quito Tourism.

• Support for Public Relations and relationships with clients and affiliated institutions• Support in the development, production and coordination of external events. • Support the marketing director in specific orders.

Identified internal communication issues and devised communication campaigns to resolve all challenges. KEY ACCOMPLISHMENTS:• Implemented multiple internal campaigns that corrected two significant internal communication challenges.

• Support for the implementation of the 2011 Communications Plan. • Media monitoring and analysis of competition. • Support in corporate events. • Daily Clipping - news analysis.

• In charge of customer service, billing officer, head of weekly reports to General Manager.

• In charge of customer service, billing officer, head of weekly reports to General Manager.