Melanie Leroy Email & Phone Number

New York, Ny, Us

• Collaborates with the leadership team to implement operational best practices across marketing and sales, including evaluating and updating sales materials.• Strategically manages presence at industry events; coordinates sponsorships, designs giveaway collateral, and oversees booth setup. Additionally, responsible for crafting and distributing post-event follow-up emails to attendees.• Develops and manages the annual marketing plan and budget.• Manages and curates content for social media accounts; designs graphics and writes engaging copy.• Develops, designs and maintains brand library, including presentations, business cards, line cards, signage, asset tags, social media, email distribution, infographics, and qualification proposals.• Curates and updates knowledge library/database, including case studies, photo library, and event venue information.• Updates website content as necessary using WordPress.• Writes and edits content for blogs, award submissions, biographies, and marketing collateral.• Leads culture-driven initiatives, such as team-building events, philanthropy coordination, and social gatherings.• Sources and manages relationships with external vendors.

Chicago, Illinois, Us

• Oversaw and led Tri-State marketing initiatives, including office, retail, and industrial asset types.• Worked with local leadership, business line leads, and stakeholders to develop plans aligned with annual goals to increase revenue.• Spearheaded strategic and targeted media initiatives in partnership with third-party agency and internal PR team.• Executed strategic plan for region based on business goals.• Partnered closely with local and regional research to develop impactful thought leadership.• Identified and delivered new innovative marketing methods to engage with prospects and drive brand preference.• Partnered closely with communications team to ensure effective messaging internally and externally.

Chicago, Illinois, Us

• Drove creation of new business pitch materials to reflect and promote brand.• Led discussions with internal stakeholders to drive thoughtful strategy and approach for new business opportunities.• Managed proposal and presentation processes, collaborating with team members and subject matter experts to create dynamic content.• Collaborated with multiple stakeholders to generate story, messaging, and graphics aligned with client requirements and brand.• Worked collaboratively with internal stakeholders and managed multiple projects simultaneously while adhering to strict deadlines.

Chicago, Illinois, Us

• Developed strategic initiatives to promote brand.• Partnered with marketing resources to curate content and strategies to align with business priorities.• Planned and developed client events for engagement, networking, and thought leadership.• Managed, developed, and maintained social media channels and marketing materials, including campaigns, brochures, and presentations targeting clients and aligning with brand messaging and business opportunities.• Partnered closely with public relations team to develop thoughtful strategies and stories in press.

Chicago, Il, Us

• Developed and executed business development materials to support local brokerage group.• Managed new business pursuit process, adhering to tight deadlines to ensure successful completion of presentations and proposals.• Provided guidance on look and feel of deliverables, ensuring content and messaging aligned with brand standards.• Coordinated with marketing and communications professionals to develop and share best practices.• Facilitated collaboration with different teams throughout company to ensure successful outcomes.• Supported team with edits and proofing of materials.

Chicago, Il, Us

• Managed all research collateral for New York Tri-State region.• Created reports, templates, graphics, email blasts, booklets, and presentations for region.• Collaborated with research teams throughout region to create collateral to reflect company vision and brand identity.• Brainstormed and collaborated with regional director to create ideas for new marketing pieces.• Proofread all research pieces to ensure consistency and accuracy.

Chicago, Il, Us

• Supported and assisted internal and external marketing.• Collaborated with marketing, graphics, market research, and strategic consulting teams to develop solutions for current and prospective clients, as well as overall brand.• Produced and created business development materials, including proposals, presentations, and pitch books.• Assisted in all public relations efforts.• Produced and maintained scheduling of property flyers via weekly email blasts.• Created and maintained company case studies and employee profiles.• Wrote blog posts and brainstormed entry ideas.• Organized company events, from community service to corporate events and office parties.

• Sole creator of marketing materials including posters, flyers, postcards, property floor plans and site plans, logo design, booklets, graphics/booth design for trade show events• Updated websites, marketing sheets and site plans as necessary with a constantly-changing tenancy• Worked directly with the Vice-President• Consistently communicated with vendors and other external marketing resources• Created materials for Executive Board Meetings including PowerPoints, large-scale posters, booklets, and promotional items• Researched competitive companies in order to stay on par with the industry• Worked in a high-demand, fast-paced environment• Multi-tasked in order to adhere to multiple deadlines for various departments within the Company

University Park, Pa, Us

• Created large-scale posters, informational flyers, brochures, PowerPoint presentations, and event publications (including booklets, nametags, centerpiece materials, and promotional materials)• Utilized Adobe Creative Suite (InDesign, Illustrator, Photoshop) for all projects• Took part in the design of multiple website layouts for the College of Engineering• Collaborated in group projects and worked under pressure to meet deadlines