I set up Kali Communications in October 2020, offering PR, social media and project management services. Skills and experience Excellent journalist contacts, across press, broadcast and digital media8 years’ experience within the entertainment and consumer sectorPitching and selling in stories proactively and reactivelyFinding hooks and angles for targeted media approachesPress release writing and copywritingCrisis commsCampaign strategy planning and implementation – long and short term Thinking up creative, yet data led, campaign ideas targeted to the briefTalent handling and talent interviewsInfluencer marketing PR stunts, events and promotionsNew business pitchesClient/campaign/project management and overseeing budgets and deadlinesShaping brand personalitiesReportingSocial media strategy and implementationPrevious and current clients: Entertainment Warner Bros. UK, Sony Pictures, Universal, Disney, Pathé, EOne, Modern Films, Lionsgate, Sega, Holy Moly Productions, DAZN, DNA VR, Republic Film Distribution, Studio Canal, Entertainment Retailers Association Talent Rebecca Grant, Armistead Maupin, IRA Glass, Jeff Garlin, Daliso ChapondaApps/tech TikTokFood/Drink Steeps One Shot, BelVita, Jus-rol, Old El Paso, Symprove Lifestyle In Your Element wellness platform, Emberly wellness platform, several nursing, residential and care Homes, The Diana Awards ‘Don’t Face It Alone’ anti-bullying campaignBusiness Heart of London Business Alliance, Debt Free London

Clients: Universal, Sony Pictures, Disney, TikTok, Warner Bros. UK, Lionsgate, Entertainment One, Pathé, Modern Films, RFD, ERAGoing above and beyond to work from client briefs to deliver integrated campaigns, targeting consumers with insightful strategies and engaging them with creative brand ideas. Responsible for working together with insights, social media and the communication teams to see the campaign through to fruition within deadline and budget and with successful ROI. Recent campaigns (please see links in featured section for details on each) - Trolls World Tour- Spies in Disguise - Brittany Runs a Marathon- The Angry Birds Movie 2 Responsible for working with clients to deliver strong film campaigns for theatrical and home entertainment releases. Managing and working closely with other team members to ensure budgets and deadlines are met. For the past year, I have been working with TikTok on their UK consumer PR working on creative campaigns and brand partnerships. Alongside generating coverage in line with their brand strategy, this also involved working closely with their creators and educating audiences and the UK media about the platform.My day-to-day role also includes creating proposals, reporting, pulling together strategy documents, supporting on new business pitches, building key relationships, planning and executing events and activations, working on talent interviews/junkets, red carpet events, training and mentoring staff and working with influencers.

Clients: Warner Bros. UK, Studio Canal, Disney, Lionsgate, Entertainment One, PathéTop campaigns (please see links in featured section for more information)- The Founder - Stronger - On the Basis of Sex - Pete's Dragon

Clients: belVita Breakfast Biscuits, Jus-Rol Pastry, Old El Paso Resturante range, Green Giant Sweetcorn • Working on big budget activations for household namesHighlights include: • A collaboration with Great British Chefs to host a Jus-Rol demonstration and cooking event, with consumer media and food bloggers in attendance • Photo stunt with professional boxer Carl Froch showing his #SofterSide to promote belVita Soft Bakes • Maximising coverage for Old El Paso’s campaign with Kimberly Wyatt, former Pussycat Doll and winner of Celebrity Masterchef 2015, to promote their Resturante range

Clients: Universal, 20th Century Fox, Paramount, Studio Canal • Delivering exceptional, results-driven, creative PR campaigns for Home Entertainment releases• Working on titles from brief to fruition, ensuring deadlines, targets and allocated budgets were met• Responsible for running the press office for multiple campaigns including reviews, previews, competitions, asset placement, interviews, media drops and gift guidesHighlights include: • Family fun day and ‘tortoise hunt’ at Roald Dahl’s Museum for Esio Trot• Supporting the celebrity screening of The Theory of Everything with Stephen Hawking’s family in attendance

Clients: Strictly Come Dancing Tour 2014, Dancing on Ice Final Tour 2014, Torvill and Dean reunion in Sarajevo, Monty Python Live (mostly) O2 reunion shows, The Commitments musical, Dawn French tour, Jason Manford tour, Paul Mckenna, John Bishop, Annie Get Your Gun UK tour, Spamalot musical• Gaining national and regional coverage for entertainment clients and talent, across broadcast, print and online media• Responsible for circulating daily coverage reports, media monitoring, sending out press releases for breaking news, arranging multiple theatrical events and managing the companies’ communications via the NRPR blog and Twitter accountHighlights include: • Supporting the reunion of the Monty Pythons including the press conference and red-carpet premiere• TV appearances assisting Dick and Dom at Sunday Brunch • Talent interviews - pitching and pulling schedules together for regional BBC Radio ISDN interviews with Paul McKenna, and supporting with phone interviews for Jim Davidson

Online retailer selling high-end designer fashion• Responsible for the smooth running of the press office, targeting consumer outlets and business media• Building the website as a brand via the site’s blog and social media accounts utilising key trends and datesHighlights include: • Securing product placement on hit TV show Made in Chelsea

Clients: Casa Forma (interior designers), Sardinia Yoga, Tutti Frutti Frozen Yogurt, Asase Spa, Moss Pilates • Running accounts for a busy lifestyle PR agency• Responsible for updates via weekly face-to-face client meetings and daily emails• Promoting each brand individually through targeted media pitches• Writing campaign strategies and presenting these at new business meetingsHighlights include: • Organising the London launch party for international client Tutti Frutti Frozen Yogurt and supporting their UK transition