Business Development Executive
Ischolar Sdn Bhd
A subsidiary of Metropolitan Corridor Sdn BhdAs Metropolitan Corridor Sdn Bhd continued its growth and expansion, I had the great opportunity to join the pioneer team in developing a new business namely iScholar Sdn Bhd. Our vision is to attract newly graduated school leavers and match their interests with the right institution and programme along with a recommended scholarship. The list below entails some of the responsibilities I held throughout the journey:Business Development1. Prepared presentation and co-developed proposals for prospective clients. 2. Developed strategies to secure potential clients from tertiary institutions and corporates.3. Supported top management by providing insights to Malaysia's tertiary education sector. 4. Regular data analysis of student signups and demographics. Marketing1. Headed marketing engagement with students, parents, and sponsors through weekly articles and social media updates (Facebook, Instagram, Twitter, LinkedIn, YouTube). 2. Led customer support and service for student's enquiry.3. Worked with sponsors to develop effective marketing campaigns.4. Researched current trend among millenials. 5. The growing database of clients include Yayasan Universiti Teknologi PETRONAS (UTP), George Kent (M) Sdn Bhd, Asia Pacific University (APU), Methodist College KL (MCKL), and many more.Data Management1. Worked closely with MDEC on My Digital Maker programme to develop Malaysia's IT talents. 2. Tracked status updates on internship and job placement for new graduates.3. Generated weekly and monthly report for data analysis.4. Analysed and projected student's completion of studies based on study progression.5. Liaised with MDEC to assist new university graduates in securing an interview with prospective employers.