Graphic design professional with 18+ years of proven experience in marketing and creative design both in print and digital media platforms. Invaluable hands-on ability to escalate brand awareness, determining demand value on product and services offering of the company and its competitors. Expertise in planning marketing programs and strategies.
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Marketing ManagerFastpay Global Payments Inc. Sep 2022 - PresentZhongshan District, Taipei City, Taiwan
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Marketing Design SupervisorEec Elite Express Dec 2020 - PresentTaipei City, TaiwanIn-charge of content creation to aid in the success of marketing campaigns. Contents include website landing page, video commercials, digital ads and social media posts i.e. Facebook, Youtube, Tiktok, etc.Perform market and advertising research, competitor (SWOT) analysis, market campaign planning and promotions.Develop e-commerce platform “EEC Mall”. The on-line platform became instrumental in maintaining customer engagement during the pandemic, resulting in a 33% increase in customer purchases which contributed an increase in sales revenue up to ~20% YTD.
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Digital Marketing SpecialistEec Elite Express May 2018 - Sep 2022Taipei City, TaiwanCreate post content (e.g. advertisement, promos) for Facebook and Instagram Create videos content regarding our company servicesDevelop projects to create contentPublish digital marketing content for facebook, instagram, youtube and tiktokResearch advertising trendsUpdate and maintain online shopping website
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Creative Design SpecialistEec Elite Express May 2010 - Mar 2019Taipei City, TaiwanEEC NOW magazine content designer and layout optimization.Administer ads content and formulate advertisement revenue generation.Establish and maintain the company website to keep high traffic and page views.
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Layout Graphics DesignerThe China Post (英文中國郵報) Sep 2000 - Sep 2006Taipei City, TaiwanGraphics generation and coordinate layout design of the headline, business and editorial section of the English daily edition of the newspaper.Foreign Voices Sunday segment contributor and translator.Advertising sales agent -
Computer Fundamentals InstructorSti Jan 2003 - Sep 2003Taipei City, Taiwan
Melba David Skills
Melba David Education Details
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Advance Social Media -
EscilsMaster In Digital Marketing -
Mandarin Language -
Computer Science
Frequently Asked Questions about Melba David
What company does Melba David work for?
Melba David works for Eec Elite Express
What is Melba David's role at the current company?
Melba David's current role is Marketing Manager.
What schools did Melba David attend?
Melba David attended Simplilearn Alumni, Escils, Chinese Culture University (Mandarin Learning Center), Technological Institute Of The Philippines.
What are some of Melba David's interests?
Melba David has interest in Economic Empowerment, Politics, Education, Environment, Poverty Alleviation, Health.
What skills is Melba David known for?
Melba David has skills like Layout, Photoshop, Customer Service, Marketing, Microsoft Excel, Advertising, Sales, Illustrator, Project Management, Marketing Strategy, Adobe Indesign.
Who are Melba David's colleagues?
Melba David's colleagues are Layla Do, Jerome Go, Chicilia Tandiono, Tuyền Vũ, Benni Hutama Nagara, Benedict Cua, Tra My Lanh.
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