Mel Brummette Email and Phone Number
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Experienced Marketer & Leader with 10+ years of experience in leading key initiatives that drives awareness and builds brand equity. Proven record of building and fostering relationships, managing projects from concept to completion, and coaching emerging brands + individuals to success. Skilled in building dynamic teams, demonstrating exceptional communication skills, and making critical decisions during challenges.Specialties: ✨ Brand Positioning & Product Marketing 🏢 B2B Marketing 📩 Email Marketing 🏟️ Event Management 📸 Social Media & Digital Marketing 🤳🏼 Influencer Marketing 🤝 Community Relations
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Pilot LiaisonHangman Productions Mar 2023 - PresentVancouver, Bc, Ca
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Director Of MarketingThe Franchise Dept. Jan 2023 - PresentCincinnati, Oh, Us -
National Marketing ManagerGreen District Aug 2022 - Dec 2022Louisville, Kentucky, Us✅ SNAPSHOTCreated an annual clear vision and roadmap for Marketing and Sales nationally that grew brand affinity and customer loyalty, and won new customers🔹 Managed the full marketing mix nationally inclusive of Advertising, Field and Affiliate Marketing, Sponsorships, Digital, Design, Communications, and Agencies of record 🔹 Built the annual business planning process and marketing mix budgets ($600k) - leveraging customer insights, sales results, local knowledge, and marketing strategy to build the most impactful national/regional marketing plans 🔹 Created, managed, and implemented a strategic promotional annual calendar to drive top-line store sales through commercial marketing; resulted in $100k+ additional revenue 🔹 Created and executed 7 store grand opening strategy plans for effective store positioning and messaging -
Brand Marketing SpecialistRed Bull Jan 2017 - Aug 2022Fuschl, At✅ SNAPSHOTCultivated a strong team environment to create, plan and execute year-round marketing initiatives through market and collegiate events, digital activations, and field activations for the Cincinnati, Columbus, Cleveland, and Pittsburgh markets. 🔹 Managed Workforce of 25 Student Marketeers in Columbus and Cincinnati to build brand relevance; resulting in 275,000+ consumers sampled🔹 Utilized full marketing mix to support distribution and sales to increase dollar share by +15.3pts in Ohio to win the user base against Monster through digital, local, and cross-marketing programs🔹 Increased volume growth in the On Premise channel by securing availability and visibility in Cincinnati and Columbus; resulting in +2 new accounts 🔹 Planned, organized, and executed a weeklong Marketing Campaign for Red Bull Soapbox Race 2018; leading 28 internal employees & managing $30K+ budget🔹 Executed/Supported 10+ titled and supported Brand Events: Red Bull Crashed Ice Boston, Red Bull Air Race Indy, Red Bull Flugtag Pittsburgh, Columbus Pac-Man Popup, Lost Lands, Bunbury, Breakaway, #s Fest, Ubahn and Homecoming Music Festival 🔹 Managed consistently favorable projects, team, and event budgets -
Student Brand ManagerRed Bull Aug 2015 - Dec 2016Fuschl, At✅ SNAPSHOTActivated against a 22,300+ student population to help drive brand image on campus, build relevance to the product, and ensure long-term loyalty through sales support. ✨ Achievements: Top-10 national performer in Red Bull Collegiate Brand Ambassador Program [2016]🔹 Ability to manage, coach, and mentor 2 new brand ambassadors in local market to reach a singular goal🔹 Implemented strategic initiatives at key accounts to increase availability🔹 Organized and executed a successful Red Bull Clash Course branded event; resulted in seeking out an untapped consumption occasion and sending 1 team to the National Qualifier🔹 Executed/Supported Red Bull Flugtag Louisville and Red Bull Soapbox Race Cincinnati
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Wings Team MemberRed Bull Mar 2013 - Jul 2015Fuschl, At✅ SNAPSHOTWorked cross-functionally to ensure a cohesive marketing strategy to drive consumption and increase sales by reaching new and infrequent users in the Louisville metro. 🔹 Assisted in onboarding 4-Team Members through field and product knowledge training🔹 Effectively communicated amongst all team tiers to generate a cross-functional environment 🔹 Executed Sales Support by driving product trial through research and field sampling 🔹 Organized, planned, and executed strategic Marketing Campaigns around innovation SKUs🔹Executed/Supported Red Bull Art of Can Chicago and Red Bull 3Style Indy
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Temporary Chicago Wings Team MemberRed Bull Nov 2014 - Nov 2014Fuschl, At✨ Achievements: Chosen as one of two Wings from the KY market to enhance brand presence and consumption throughout Chicago City during a Red Bull Blue & Silver Campaign, Art of Can; resulted in 80k+ consumers sampled.
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Social Media And Engagement InternUniversity Of Louisville Athletics May 2014 - Mar 2015Louisville, Ky, Us✅ SNAPSHOTDesigned social and digital content along with social media campaigns that captivated Louisville’s core audience to help increase their fan base to Louisville Athletics and their programs. 🔹 Maximized athletic fan base through daily content posts and social marketing campaigns 🔹 Designed sports graphics and templates in Adobe Photoshop to showcase post-game statistics 🔹Ability to manage multiple platforms simultaneously while maintaining consistency on all social handles
Mel Brummette Skills
Mel Brummette Education Details
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University Of LouisvilleMinor In Management -
Jefferson Community College, KentuckyElementary Education And Teaching
Frequently Asked Questions about Mel Brummette
What company does Mel Brummette work for?
Mel Brummette works for Hangman Productions
What is Mel Brummette's role at the current company?
Mel Brummette's current role is Brand Marketing & Project Management | The Franchise Dept..
What is Mel Brummette's email address?
Mel Brummette's email address is me****@****ull.com
What is Mel Brummette's direct phone number?
Mel Brummette's direct phone number is +150231*****
What schools did Mel Brummette attend?
Mel Brummette attended University Of Louisville, Jefferson Community College, Kentucky.
What are some of Mel Brummette's interests?
Mel Brummette has interest in Children, Civil Rights And Social Action, Rock Climbing, Communications, Environment, Education, Management Training, Poverty Alleviation, Fitness, Sports Marketing.
What skills is Mel Brummette known for?
Mel Brummette has skills like Leadership, Teamwork, Time Management, Superb Computer Skills, Microsoft Office, Social Networking, Social Media, Social Media Marketing, Event Planning, Project Planning, Sales Support Tools, Graphic Design.
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