Human-Centered Design and Strategic Design consultant | Storyteller, trendhunter and problem solver; 100+ consulting & design projects.
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Co-Founder | Lead De Innovación, Cultura Y SociedadClub Sandwich Jan 2024 - PresentServicios de innovación e inteligencia para negocios. -
Directora De MarketingSanta Terra Oct 2023 - PresentBaja California Sur, MéxicoSanta Terra Reserve is a beautiful and serene sanctuary and a low-density and boutique development full of joy, creativity, culture, art, gastronomy and mindfulness.Gardens, streams, a vineyard, flower fields, palm grove, restaurants (Oystera and Vino Park already opened) and culinary experiences, artistic and cultural proposals, festivals, wellness retreats and entertainment is part of our everyday lifestyle.
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Cultural StrategistMedia.Monks Aug 2021 - Present -
Spotify Trendhunting DirectorMedia.Monks Aug 2021 - Feb 2022 -
Partner | Lead Strategic PlanningFeaturing + Jun 2020 - PresentPartner & co-founder of a collaborative hub of global-minded consultants and creatives specialized in strategic design & innovation for Food & Beverage / Hospitality Brands. -
Adjunct Professor | Food & Beverage Experience Design CourseCentro Diseño | Cine | Televisión Aug 2020 - Aug 2021 -
Head Mm ConsultingMero Mole Mar 2019 - Jul 2020Ciudad De México Y Alrededores, México• Development of the new Consulting Business Unit, with the departments: Business Intelligence and Market Intelligence • Supervision of Eat & Drink and Brand Design projects• Customer experience for national and international clients• Optimization of internal processes, project management and profitability increase• Industry analysis and insights generation to enhace our database• Development of profitable and innovative business models for our clients• Constant development of new business and revenue streams for Mero Mole according to our market• So far this year, the amount of income generated is 250% above estimatedCLIENT PORTFOLIO: Grupo México, Grupo Centenario Peru, Urbanova Peru, Spectrum Guatemala, Proyecta Panamá, Grupo Favier, Grupo CAABSA, Grupo Gigante, Grupo Posadas, Thor Urbana, Grupo Hunan, Grupo Presidente, Grupo Questro, Grupo Aeroporutario del Pacífico, Grupo Pueblo Bonito, Grupo Cinemex, NH Hotels, INAH, Gerbera Capital, Tierra y Armonía, Arco Comerciales, Shell Mexico, City Express, Grupo Monalisa, The Hap&D, Insignia Capital, Pei Colombia, etc. -
Market Intelligence LeaderMero Mole Dec 2018 - Mar 2019Ciudad De México Y Alrededores, México• Quality Assurance and Project Leader• Definition and supervision of market needs as the guiding axis in all of our products• Trendhunting and field research -
Strategy ManagerMero Mole Apr 2018 - Dec 2018Ciudad De México Y Alrededores, México• Project Leader and Product Strategy Development• Customer Communication• Development of new products and business initiatives• Process Standardization -
Experience Design SpecialistMero Mole Jul 2016 - Apr 2018Mexico City Area, Mexico• Concept development for consumer centers (restaurants, food halls, malls), focused on evolving the consumer experience• Creation of communication strategies• Storytelling design and creative concept presentations -
Researcher & Future DesignerAudi Urban Future Initiative Feb 2014 - Jun 2014Zürich Y Alrededores, SuizaTrend research, future scenarios and protoype development about human centered design technology for POLE-project and Audi Media Center.
Mel Danae Education Details
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Industrial Design
Frequently Asked Questions about Mel Danae
What company does Mel Danae work for?
Mel Danae works for Club Sandwich
What is Mel Danae's role at the current company?
Mel Danae's current role is Strategic Design Consultant.
What schools did Mel Danae attend?
Mel Danae attended Tecnológico De Monterrey.
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