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Imelda Mathieson, M.Mktg. Email & Phone Number

VP of Marketing and Client Relations at Digital Artistry
Location: New York City Metropolitan Area, United States, United States 7 work roles 3 schools
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Current company
Role
VP of Marketing and Client Relations
Location
New York City Metropolitan Area, United States, United States
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Who is Imelda Mathieson, M.Mktg.? Overview

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Imelda Mathieson, M.Mktg. is listed as VP of Marketing and Client Relations at Digital Artistry, a company with 55 employees, based in New York City Metropolitan Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Imelda Mathieson, M.Mktg..

Imelda Mathieson, M.Mktg. previously worked as Director of Marketing and Sales at Century Protective Services Inc. and Director of Marketing and Advertising, Digital and Offline at Omni Financial Of Nevada, Inc.. Imelda Mathieson, M.Mktg. holds Masters Of Marketing, Marketing from Curtin University.

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Digital Artistry

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Profile bio

About Imelda Mathieson, M.Mktg.

As a Director of Marketing and Sales, I oversee the development and implementation of both digital and offline marketing and sales strategies. With a Juris Doctor candidacy and a Master of Marketing, I combine my marketing skills and legal knowledge to create effective and compliant campaigns that increase brand awareness, customer loyalty, and revenue growth.I have 24 years of experience in sales and marketing, humanizing brands across various industries and markets. I am currently leading the sales and marketing efforts for a security firm. I have successfully led the US expansion and digital brand development for a global financial company, I have designed and monitored the marketing plan for Australian and US operations for an investment firm, and managed effectively company-wide marketing strategy implementation and social media presence for a financial service provider. I am passionate about leveraging digital platforms and technologies to deliver innovative and impactful solutions that meet the needs and expectations of both clients and stakeholders.

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Imelda Mathieson, M.Mktg.'s current company

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Digital Artistry
Digital Artistry
VP of Marketing and Client Relations
New York, NY, US
Employees
55
AeroLeads page
7 roles

Imelda Mathieson, M.Mktg. work experience

A career timeline built from the work history available for this profile.

Director Of Marketing And Sales

Current

New York, United States

Century Protective Services Inc. is a full service security and risk management firm headquartered in White Plains, New York, serving the Tri-State NY, NJ and CT area offering multi-disclipinary approach of crime prevention, on-point management and oversight in custom safety solutions.- Manage multi-year high volume services agreements- Build and manage.

Nov 2023 - Present

Director Of Marketing And Advertising, Digital And Offline

New York, United States

  • Company wide marketing strategy creation and implementation management. Create offline and digital offers and promotions and identify internet marketing channels and programs through which these offers and promotions.
  • Create and oversee specific strategies for all social media outlets including but not limited to Facebook, Twitter, Groupon, Four Square, Yelp, YouTube and more. Social Media response policy development.
  • Company wide engagement to… Show more
  • Company wide engagement to ensure a smooth process of technological adoption, eg. Community engagement response policy
  • Local promotional Advertising, Base Relations and Benevolent activities management for 20 field offices covering 25+ global markets.
  • Website design, content development, web analytics analysis for maximum inbound traffic.
Apr 2012 - Sep 2023

Global Marketing Manager

Investment Evolution Global

Hawaii, United States

  • Design the marketing strategy, plan and procedures for all Australian and US operations. This encompasses all digital media platforms and traditional marketing materials.
  • Lead the implementation and monitoring of marketing plan through utilizing various agencies and internal resources.
  • Designed, implemented and monitored the US expansion marketing strategy for IEG
  • Responsible for the US digital brand development for the new product: Mr. Amazing Loans
  • Level of authority:… Show more
  • Level of authority: full authority of the marketing activities reporting directly to CEO through a weekly management meeting
Jan 2007 - Apr 2012

Online Marketing Strategist

Sydney, Australia

  • Creating and maximising marketing opportunities to direct business in the online space (lowest cost and highest impact) through the daily implementation of all online platforms. Including but not limited to all URL.
  • Online competitive rate comparisons and analysis and market intelligence
  • Search engine optimisation to ensure that DriveAway is returned in the maximum number of web searchers
  • Pay Per Click campaigns
  • Agent and Direct… Show more
  • Agent and Direct Customer database formulation and maintenance
Jan 2004 - Dec 2006

Marketing And Sales Coordinator - Asian Regions

Sydney, Australia

  • Day to day management of the Asian market working along side the International Trade Manager, and other units within Tourism NSW, International industry organizations and the Travel Trade to ensure that the marketing.
  • Providing regular and updated information to the regional directors regarding details of upcoming events, new products, industry trends and changes to key tourism operations in NSW.
  • Responsible for product… Show more
  • Responsible for product development, publication collateral and administrative matters related to finances and database record keeping
  • Trade show coordination, e.g. the new products workshops and Australian Tourism Exchange 2004 in Melbourne.
  • Responsible for organising itineraries for familiarisation programs set by the overseas Directors
Jan 2004 - Dec 2004

Assistant Director Of Sales And Marketing

Restaurants Of The Rocks

Sydney, Australia

  • Day to day support for Director of Sales and Marketing
  • Coordinate logistics implementations with other working departments within Restaurants of the Rocks Pty Ltd
  • Inbound product sales to International inbound tour operators and wholesalers.
  • Manage the implementation of media and advertising tactics
  • Providing regular and updated information to Restaurants’ Function Managers regarding details of upcoming events, new marketing and function contracts, industry trends and… Show more
  • Providing regular and updated information to Restaurants’ Function Managers regarding details of upcoming events, new marketing and function contracts, industry trends and changes to key tourism operations in the.
Jan 1999 - Jan 2004
Team & coworkers

Colleagues at Digital Artistry

Other employees you can reach at centuryprotective.com. View company contacts for 55 employees →

3 education records

Imelda Mathieson, M.Mktg. education

FAQ

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What company does Imelda Mathieson, M.Mktg. work for?

Imelda Mathieson, M.Mktg. works for Digital Artistry.

What is Imelda Mathieson, M.Mktg.'s role at Digital Artistry?

Imelda Mathieson, M.Mktg. is listed as VP of Marketing and Client Relations at Digital Artistry.

Where is Imelda Mathieson, M.Mktg. based?

Imelda Mathieson, M.Mktg. is based in New York City Metropolitan Area, United States, United States while working with Digital Artistry.

What companies has Imelda Mathieson, M.Mktg. worked for?

Imelda Mathieson, M.Mktg. has worked for Digital Artistry, Century Protective Services Inc., Omni Financial Of Nevada, Inc., Investment Evolution Global, and Driveaway Holidays.

Who are Imelda Mathieson, M.Mktg.'s colleagues at Digital Artistry?

Imelda Mathieson, M.Mktg.'s colleagues at Digital Artistry include Peterson Redvil, Lian Bullock, Jacqueline Elliott-Brown, Dave Moulon, and Eddi Salazar.

How can I contact Imelda Mathieson, M.Mktg.?

You can use AeroLeads to view verified contact signals for Imelda Mathieson, M.Mktg. at Digital Artistry, including work email, phone, and LinkedIn data when available.

What schools did Imelda Mathieson, M.Mktg. attend?

Imelda Mathieson, M.Mktg. holds Masters Of Marketing, Marketing from Curtin University.

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