Strategic Marketing Leadership: Architecting and executing innovative marketing strategies that have contributed to the company's market positioning. Brand Development: Spearheading brand initiatives to establish a distinctive identity and enhance brand equity in the food & beverage industry. General Management Expertise: As the General Manager, overseeing day-to-day operations, optimizing efficiency, and steering the company toward operational excellence. Cross-functional Collaboration: Collaborating seamlessly across departments to align marketing efforts with broader organizational goals.

• Recruiting, training, scheduling, coaching, counseling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures. And managing marketing and sales teams to meet sales and marketing human resource objectives.• Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.• Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs, developing field sales action plans for existing & new products.• Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.• Researching and developing marketing opportunities and plans & Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share.• Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.• Sustains rapport with key accounts by planning & delegating periodic visits; exploring specific needs; anticipating new opportunities.• Protects organization’s value by keeping information confidential.

• Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs, developing field sales action plans for existing & new products.• Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.• Researching and developing marketing opportunities and plans & Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share.• Sustains rapport with key accounts by periodic visits; exploring specific needs; anticipating new opportunities.• Protects organization’s value by keeping information confidential.

• Researching market and industry trends.• Screens potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending equity investments.• Developing & evaluating business plans for the company.• Brainstorming with company board to create new product strategies.• Reviewing time-frames and budgets.• Protects organization's value by keeping information confidential.• Creating sales pitches.• Training & Coaching of sales team allover the kingdom, with presentations & field visits.• Motivating team members to exceed expected goals.• Managing client accounts, arranging business meetings and one-on-one conversations with prospective clients, Finding and following new sales leads.• Training of healthcare professionals on how to use our products.• Developing ways to improve the customer experience and build brand loyalty.• Negotiating & preparing sales contracts; following company rules and guidelines.• Reviewing & analyzing reports (performance & sales reports), and developing the corrective action plans based on the results.• Managing records of sales, revenue, and other important data.

• Create an inspiring team environment with an open communication culture• Set clear team goals, with the ability to delegate tasks.• Oversee day-to-day operation• Monitor team performance, evaluate, coach and motivate them. • Report the performance/coaching actions to the higher management • Discover training needs based on the individual skills of each member.• Listen to team members’ feedback and resolve any issues or conflicts.• Suggest and organize team building activities.• Suggest, assist in identifying & setting up sales strategy • Set up sales plan in order to archive sales target required by the company. • Detailing sales action plan to ensure that the target will be achieved on a monthly, quarterly and annual basis. • Support, motivate staff member to achieve individual and team target • Supervise daily work of sales staff Liaise closely with HR department in solving daily HR issues including discipline compliance, work attitude, etc.• Build up good relationship with distributors.• Negotiate or assist in negotiation with key services providers (advertising agencies, travel agencies, Hotels…) in order to improve the pricing (cost structure) • Monthly, Quarterly and Annual Market update report on new services, competitors, business opportunities, etc • Work closely with other job functions in the company to improve overall services level Immediate reporting of important issues (marketing, operational, HR) to direct senior level, propose solutions where possible• Handling of key accounts, prospects.

* Responsible for the development and achievement of sales through the direct sales channel.* Focusing on growing and developing existing clients, together with generating new business.* Write business plans for all current and opportunity tender business.* Act as the key interface between the customer and all relevant divisions

Promoting of "Barrx RFA System" , Western and Southern of Saudi Arabia.

Responsible for promoting Danone Baby Nutritional products to HCPs, and following up the sales

Direct Selling,Group Presentations,Sales order follow up.

Direct Selling,Pharmacy Sales Promotions.