Melissa Hoyos Email & Phone Number

Houston, Texas, Us

Houston, Texas, Us

Houston, Texas, Us

San Francisco, Ca, Us

Aliso Viejo, Ca, Us

Responsible for executive, employee and external communications at IT management software company. Partner directly with CEO, CHRO and five Business Unit Presidents on All-Hands, intranet, HR messages and employee engagement for 3,500 worldwide employees. Manage PR contractor working with agency on campaigns and thought leadership.

Bellevue, Wa, Us

Responsible for PR / thought-leadership platform and employee communications for Christal Bemont, former SVP & GM of Global SMB, at travel, expense and invoice tech giant. Worked directly with PR agency to create leader’s external persona, speaking engagement plan and social influencer voice.

Denver, Co, Us

Responsible for leading the business of employee communications at cloud-based software company focused on the insurance sector. Charged with guiding Corporate Communications Team to use executive messaging, video, All-Hands Broadcasts and intranet to inform 1,400 employees across the U.S. and Canada. Key employee advocate and counsel to senior leadership, including CTO, CFO, CHRO and CEO. · Onboarded three CEOs, serving as their main internal writer / strategist for employee communications, including press releases, speeches, PowerPoint decks, retreats and organizational messages. · Co-led internal and external communications efforts related to three acquisitions, integrations and company's sale to private equity firms. · Redesigned SharePoint-based intranet to increase effectiveness of primary company news channel. Doubled content, including breaking news, product releases and business results. · Co-created company's values statements and served as a project leader, traveling to office locations to gather employee input via targeted workshops. Also developed comprehensive manager and employee training programs for values roll-out to organization. · Managed internal communications plan to announce and facilitate company's relocation of Bothell headquarters to Denver, Colo. Year-long transition included executive communication and creating materials to recruit 300+ employees for new Denver office. Also hired and trained a Denver-based Communications Team.· Launched campaigns related to company morale, leading to an increase in positive reviews on Glassdoor by 26% (2.7 to 3.4 stars) and an 87% employee participation rate for first Annual Employee Survey.

Seattle, Wa, Us

Responsible for writing and managing third party seller communications. · Managed all digital marketing ads and analytics on Seller Central - Amazon's third party selling website with individual marketplaces in five countries, measuring impressions, click thrus and conversions. · Led editing and usability studies of seller-facing notification emails. · Oversaw story selection and publication of internal e-Newsletter.

Mexico City, Df, Mx

Responsible for dynamic content for worldwide kids theme park. · Developed English and Spanish language educational games. · Crafted email marketing messages for loyalty program. · Created park's staff quarterly manuals outlining seasonal content.· Translated Spanish-to-English activities for U.S.-based workers.

Seattle, Washington, Us

Responsible for executing not-for-profit university's digital communications strategy, developing content for marketing, social and public relations campaigns and a SharePoint-based intranet. · Spearheaded official writing style guide and social media policies.· Wrote ad scripts for brand awareness video and radio commercials. · Wrote President's Report as well as managed writers and designers.· Created speeches and press materials for events and fundraisers.· Produced campaign video for annual student scholarship program featuring university president, board of governors and scholars.

Deerfield Beach, Fl, Us

Wrote stories on city council and local issues, such as poverty, religion and non-profits. Notable work included revealing building safety violations and misuse of city fire department resources.

Wrote breaking news, crime, human interest and low-income housing stories. Produced series on Eastern Washington’s migrant farm worker housing and interpreted for worker safety report.

Bachelor Of Arts, Journalism/Mass Communication

Spanish