Mela Cabrera

Mela Cabrera Email and Phone Number

Executive Creative | Creative Technology @ NeuralGenius
Mela Cabrera's Location
Paraguay, Paraguay
Mela Cabrera's Contact Details

Mela Cabrera work email

Mela Cabrera personal email

n/a
About Mela Cabrera

With 16 years of experience in the creative and media industry, I am a creative technology enthusiast who loves to solve challenges mixing creativity and technology in order to deliver innovative ideas. I have worked with world-class brands and artists across North and Central America and the Caribbean, creating immersive and engaging experiences for their audiences.I have been certified by Stanford University, Brother Ad School, the Cannes Lions School and the Miami Ad School. My mission is to break barriers and boundaries with technology and creativity, and to explore new ways of achieving innovation.Currently discovering new horizons within the world of filmmaking as a screenwriter and director.

Mela Cabrera's Current Company Details
NeuralGenius

Neuralgenius

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Executive Creative | Creative Technology
Mela Cabrera Work Experience Details
  • Neuralgenius
    Executive Creative Director
    Neuralgenius Sep 2023 - Present
    Asunción, Paraguay
    As Executive Creative Director at Neuralgenius, I spearhead the creative vision for groundbreaking projects in augmented reality, virtual reality, and web experiences. My role encompasses a multifaceted approach, including:- Creative Leadership: Overseeing the entire creative process, from concept development to final execution.- Art Direction: Guiding the aesthetic and artistic direction of projects, ensuring visual consistency and impact.- Project Management:… Show more As Executive Creative Director at Neuralgenius, I spearhead the creative vision for groundbreaking projects in augmented reality, virtual reality, and web experiences. My role encompasses a multifaceted approach, including:- Creative Leadership: Overseeing the entire creative process, from concept development to final execution.- Art Direction: Guiding the aesthetic and artistic direction of projects, ensuring visual consistency and impact.- Project Management: Managing project timelines, budgets, and resources, while collaborating closely with stakeholders and vendors.- Talent Cultivation: Building and leading high-performing project teams, fostering a collaborative and innovative environment.- Industry Thought Leadership: Sharing expertise through speaking engagements and thought leadership contributions. Show less
  • The Electric Factory
    Creative Copywriter
    The Electric Factory Sep 2020 - Mar 2022
    Montevideo, Uruguay
    Creative copywriting and experiences creator for brands mostly in North & Central America and Caribbean such as Coca Cola, Johnnie Walker, HBO and HBO Max, Game of Thrones, The Walking Dead, Bacardi, Coors, Meta, Snapchat, Nike, Tiffany's, Walmart, Starbucks, Forbes, PlayStation, Acura, Disney, L'Oreal, Lancôme, Michelob Ultra, Samsung, Riot Games (Valorant and League of Legends Wild Rift), and artists such as J Balvin, Ricky Martin, Lunay, Pepe Aguilar among others.I worked on projects… Show more Creative copywriting and experiences creator for brands mostly in North & Central America and Caribbean such as Coca Cola, Johnnie Walker, HBO and HBO Max, Game of Thrones, The Walking Dead, Bacardi, Coors, Meta, Snapchat, Nike, Tiffany's, Walmart, Starbucks, Forbes, PlayStation, Acura, Disney, L'Oreal, Lancôme, Michelob Ultra, Samsung, Riot Games (Valorant and League of Legends Wild Rift), and artists such as J Balvin, Ricky Martin, Lunay, Pepe Aguilar among others.I worked on projects and solutions highly focused on Mixed Realities experiences and innovation regarding other technologies and platforms, such as WebGL, UX Writing and IoT applied to world class brands and global campaigns. Show less
  • Cámara\Tbwa
    Creative
    Cámara\Tbwa Sep 2019 - Sep 2020
    Montevideo, Uruguay
    Digital Creative for Beko, Benelli, Yumbo, Cabal and Yerba Canarias.Designing, copywriting and planning.
  • The Ventan
    Founder
    The Ventan Jan 2012 - Jan 2020
    Asunción, Paraguay.
    ENGLISHEverything music, used to be a webzine, currently on stand by. Will be back.ESPAÑOLSupo ser un webzine sobre música, actualmente en pausa. Volveremos.
  • Revista High Class
    Chief Subeditor
    Revista High Class Jan 2018 - Sep 2018
    Asunción, Paraguay
    Print magazine about fashion, luxury & entertainment. Monthly editions.Revista mensual impresa de actualidad, moda y entretenimiento
  • Productora X
    Chief Content Officer
    Productora X Jun 2017 - Nov 2017
    Asunción, Paraguay
    Develop content strategies for the TV show Mba'eichapa and the radio station PALMA FM (Freelance)
  • Agencia Lupe
    Chief Content Officer
    Agencia Lupe Jan 2015 - Jun 2017
    Asunción, Paraguay
    * Deliver senior-level counsel externally, working with team leaders internally, and contribute to the growth and general health of a series of accounts. * Responsible for contributing to the the growth and stability of Lupeº Publicis as a whole; focused on the big picture and developing a forward-thinking planning at a master brand level and within the Lupeº Publicis client portfolio as a whole.* Collaborate proactively with the leaders of other departments, Creative, Planning and… Show more * Deliver senior-level counsel externally, working with team leaders internally, and contribute to the growth and general health of a series of accounts. * Responsible for contributing to the the growth and stability of Lupeº Publicis as a whole; focused on the big picture and developing a forward-thinking planning at a master brand level and within the Lupeº Publicis client portfolio as a whole.* Collaborate proactively with the leaders of other departments, Creative, Planning and Strategy, to improve client deliverables, process, and output.Project Manager for three crossmedia content projects; currently 2 TV shows and an tourism-related app.Project #1 - Mba'eichapa: Webshow-style TV show about tourism, declared of cultural interest by the National Tourism Secretary - https://www.facebook.com/mbaeichapapy/Project #2 - Mandiorama: Radio + TV show, with an app on it's way - https://www.facebook.com/mandioramaProject #3 - StayPy: Tourism related app at a 1.0 version, that works with small and independent hotels and hostels in Paraguay, currently managing all of their reservations and customer service, working alongside with Mba'eichapa with the dream of disrupting tourism in Paraguay.Currently developing a fourth crossmedia content project, more information TBAAlso, since July 2016, co-creating and leading the Bamboo project, an internal startup recruiter/incubator/accelerator for TEXO Group - https://www.youtube.com/watch?v=9xbHTTgCHNk Show less
  • Tribal Worldwide
    Project Manager
    Tribal Worldwide Jul 2014 - Jan 2015
    Asunción, Paraguay
    Working side to side with the brand managers, creating campaigns, developing concepts, developing short, mid and long term projects for::- Sudameris Bank- IRIS SAIC (for the brands Matiris, Pinoleche, and Zitron)- La Quesería
  • Nyc Guesthouse & Hostel
    Social Media Marketing Manager
    Nyc Guesthouse & Hostel Feb 2014 - May 2014
    New York, New York, United States
    This hostel is now closed due to a fire incident. I developed the brand, the logo and all the online communication strategy for the hostel. Also worked as a Guest Assistant, checking people in, taking care of every little detail in the hostel, cleaning, and making sure all the guests were comfortable and enjoying their stay.
  • Ojo De Pez Sa
    Social Networking Department Coordinator / Creative Director - Dedo Gordo
    Ojo De Pez Sa Jun 2011 - Nov 2011
    Asuncion, Paraguay
    Social Media Marketing Strategies Development and Application for several brands.
  • Afs Intercultural Programs
    Community Manager - Social Media Marketing Strategy
    Afs Intercultural Programs Feb 2011 - May 2011
    New York, New York, United States
    Responsible for monitoring the brand online, and developing a communications and social media marketing strategies in the Marketing and Branding Department. Internship.
  • Kausa Central Creativa
    Community Manager
    Kausa Central Creativa Jun 2010 - Feb 2011
    Asunción, Paraguay
    Responsible of the online presence of the brands Pilsen, Banco Familiar and Brahma.
  • Prana S.A.
    Creative Copywriter
    Prana S.A. Jul 2009 - Jan 2010
    Creative Copywriting for various brands; Palermo, Budweiser, Pulp, among others
  • Oniria\Tbwa
    Junior Creative
    Oniria\Tbwa Jan 2009 - Jul 2009
    Paraguay
    Junior Creative for several brands from La Caoba company (DarkDog, Henkell, Antonio Amatto, Ottimo) Interbanco and Nivea.
  • 95.5 Fm Rock&Pop Paraguay
    Radio Announcer, Producer
    95.5 Fm Rock&Pop Paraguay Apr 2008 - Dec 2008
    Asunción, Paraguay
    Content development for 3 different shows, including my own.

Mela Cabrera Skills

Social Media Social Media Marketing Advertising Community Management Digital Marketing Online Advertising English Online Marketing Marketing Communications Blogging Integrated Marketing Start Ups Video Blogging Social Networking Strategic Planning Business Planning Product Development Public Speaking Lean Startup Volunteer Training Travel Blogging Networking Copywriting Entrepreneurship Graphic Design Project Planning

Mela Cabrera Education Details

Frequently Asked Questions about Mela Cabrera

What company does Mela Cabrera work for?

Mela Cabrera works for Neuralgenius

What is Mela Cabrera's role at the current company?

Mela Cabrera's current role is Executive Creative | Creative Technology.

What is Mela Cabrera's email address?

Mela Cabrera's email address is mc****@****ory.com

What schools did Mela Cabrera attend?

Mela Cabrera attended Universidad Americana Paraguay, Stanford University, Escuela Brother Montevideo, Universidad Americana Paraguay, Universidad Católica Nuestra Señora De La Asunción, "la Guapa" Escuela De Creativos.

What are some of Mela Cabrera's interests?

Mela Cabrera has interest in Social Media, Soccer, Books, Children, Blogging, Education, Science And Technology, Music, Advertising, Human Rights.

What skills is Mela Cabrera known for?

Mela Cabrera has skills like Social Media, Social Media Marketing, Advertising, Community Management, Digital Marketing, Online Advertising, English, Online Marketing, Marketing Communications, Blogging, Integrated Marketing, Start Ups.

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  • Mela Cabrera

    Estudiante En Instituto De Formación Docente Profesor "Agustín Gómez"
    Paso De Los Libres

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