Melinda Doermann Email & Phone Number

Lehi, Utah, United States

Lehi, Utah, United States

I'm passionate about identifying and implementing impactful strategies for clients' organic search and paid advertising needs.IMPACT- Developed and implemented a content monitoring process utilizing Google Sheets, Google Apps Script, and JavaScript automation, resulting in a 100% increase in the process's productivity. This process was adopted company-wide under the direction of our Head of SEO.- Conducted comprehensive analysis of search term reports within Google and Microsoft Ads, leading to optimization opportunities and improved campaign performance.- Optimized UTM strategies for multiple clients across Google, Microsoft, and LinkedIn Ads platforms, enhancing tracking accuracy and campaign insights.

Lehi, Utah, United States

Conduct market research and provide fact-based insights to facilitate better decision-making. Assist with the preparation of digital marketing strategies to drive customer engagement.IMPACT- Work with the enterprise marketing team to fulfill client requests, including site audits, internal and external linking, and keyword optimization.- Wrote countless technical SEO reports that could be understood by both the most experienced SEO experts at the company and clients with limited SEO knowledge.- Learned multiple unfamiliar software programs to fulfill clients’ needs and seamlessly integrate updated software including Google Analytics 4.

Salt Lake City, Utah, United States

IMPACT- Organized college-wide events such as our state-of-the-art studio open house.- Assisted in crafting 14-hour badge programs for students to learn outside the classroom. Working on the media ethics badge, studio equipment badge, and Adobe Creative Cloud badges.- Initiated weekly meetings with the Digital Content Creation program employees. Planned meetings for all professors in the Digital Content Creation, Digital Marketing, Social Media Marketing, and Technology Account Management programs.

Orem, Utah, United States

IMPACT- Assisted the marketing team with their Instagram, Facebook, and Pinterest pages with tens of thousands of followers. Created stories and posts while finding influencers to market the products.- Used Google Trends and AnswerThePublic to update SEO on the website and drive more organic traffic.- Created outlines for the product pages, including graphics, web page transitions, and text placement.

Santa Clarita, California, United States

IMPACT- Coordinated the set up of professional theme decor and entertainment for events throughout California, Utah, and Idaho.- Managed catering teams at events and worked with clients weeks before, during, and after the event to ensure everything ran smoothly.- Provided quality entertainment as an event DJ and MC, setting up audio boards, mixers, microphones, and speakers.

Bachelor Of Applied Science - Basc, Marketing

Activities and Societies: : Digital Content Creation Lab Assistant Student Activities CommitteeDigital Marketing Bachelor's degree.

Associate'S Degree, Marketing

Activities and Societies: : Y-serve (University Volunteer Organization) Marketing Association Women in BusinessAssociate's degree General.