As the Campaign Specialist at Missing Link Social Media, I am responsible for developing, formalising and executing the social media advertising strategiesacross all social media platforms. In this fast paced role, I work closely with my clients to understand their business objectives and develop successful social media strategies to contribute to those objectives. My key responsibilities include: Developing and executing social media advertising and content strategies;Undertaking research and analysis to identify trends in the industry;Developing, implementing and optimizing paid social media campaigns for a portfolio of clients;Managing, implementing and tracking social media advertising spends and utilising findings to formulate cost effective strategies;Applying analytics and insights reporting to deliver actionable recommendations on each campaign project; andManaging the ongoing success of socialmedia strategies by utilising data/metrics, insights and industry best practice.

As the Marketing Coordinator at Skyline Aviation Group, I was responsible for developing, implementing and managing the marketing strategy for the company across multiple channels including print, digital and social media platforms. My key responsibilities included:Managing all social media platform activities for the company including Facebook, Instagram, Google+, Twitter, Trip Advisor and Pinterest;Developing relationships with existing clients and engaging with potential leads via social media;Manage and produce website content to further enhance internet presence, improve search engine optimisation (SEO), ranking and company visibility;Create digital advertising campaigns for Google AdWords, Port Stephens and Newcastle Scenic FlightsResearch, approach and establish new distribution channels for tourism products including tourism websites

As the Puzzles Editor at Take 5 Magazine, I was responsible for the managing the content and layout of the 24 page weekly puzzle book distributed as part of the Take 5 Magazine. This role required me to utilise my people management skills, managing a team of ten (10) freelance staff. My key responsibilities included:Preparation and compilation of content for the weekly puzzle book;Creating and scheduling puzzle book themes 2 months in advance;Distributed work to the compilers with strict deadlines; andManagedprogress and adherence to deadlines.

As the Syndication Coordinator at Lovatts Media, I was responsible for the research and compilation of crosswords, trivia and puzzles for 3rd party companies. This role required me to utilise my strong research, analysis and communication skills to deliver an efficient service. My key responsibilities included:Creating and maintaining publishing schedules;Developed and distributed yearly sales reports including performance of sales strategies and potential new clients;Prepared and edited content to be includedin the monthly newsletter;Liaised with the marketing department to identify strategies for securing new clients;Developed and maintained strong working relationships with key clients; andProvided administrative support across the company including development of communications and database management.