Melinda Liles, Mba Email & Phone Number

Houston, TX, US

Houston, Texas

Houston, Texas Area

At Hollinden, we are Bold | Experts | Thinkers | Marketers. As such, my role is to handle the day-to-day operations at Hollinden. From company culture, to client work, I am responsible for a number of key things. I manage the people, processes and projects at Hollinden that enable you to drive revenue and grow your firm. -Project.

Houston, TX

Led global marketing, branding and communications efforts. Major accomplishments include:-Planned and facilitated 10 global trade shows with measured ROI in excess of $8 million-Developed and managed $1 million global marketing budget-Crafted and released 15 press releases, all of which were picked up by multiple publications-Worked with an outside vendor.

Houston, TX

Responsible for the development and implementation of marketing programs for specific accounts. Major accomplishments include:-Created action oriented marketing plans for each account that included company information, strategy and tactics-Moved beyond Account Management to assist the Executive Director of Brand and Channels. I single-handedly completed a.

Houston, Texas Area

As part of the Regional Marketing team and under the leadership of the AERS Senior Marketing Manager, supported the regional AERS managing partners with their marketing and communications need including, but not limited to:-Planning and facilitating multi-day partner meetings-Designing and writing partner presentations and internal newsletters-Recommending.

Houston, Texas Area

The only account executive in a four-person company, I was responsible for managing the day to day operations of our account portfolio. I worked with the account contacts on their strategy, marketing calendar and plans, then teamed with our internal designer to make those plans reality. Highlights of my time at Hollinden include:-Worked with a large.

Houston, Texas Area

In this role, I worked solely with the account managers, guiding them on the strategic aspect of their account relationships—what conversations to have, how to plan to best capitalize on their accounts, etc. I also worked with the Creative Director and agency lead on major credit union acquisitions and integrations around the country.

Houston, Texas Area

Through research and understanding of the marketplace, I held responsibility for the profitability of products within the retail bank (loans, checking accounts, etc.) Day to day activities included:-Developed communication strategies for new product/services launch; assist business groups with roll-out plans and market entry strategies-Prepared monthly and.

Houston, Texas Area

Recruited out of college to join Texas Commerce Bank/Chase Bank's Retail Management Training program. We spent 18 months rotating through the different parts of the retail bank including back office, lending and branch services.

Mba, Marketing

Ba, Public Relation