Melinda Mclaughlin work email
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Melinda Mclaughlin personal email
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Career marketer with equal passion for art and science coupled with insatiable curiosity. Consumer obsessed in the pursuit of meaningful human insight. Will stop at nothing and push the limits to find ways to resonate through the noise. Love a challenge, driven by accountability, and I can make (great) things happen in half the usual time.As comfortable in the boardroom as in the trenches. Love writing, creating, speaking, building consensus, building teams and making a difference.Experience leading corporate communications, research, in-house creative services, re-brands, brand stewardship, events, communications, media relations, consumer engagement, content creation, video production, social marketing, marketing automation, field marketing and sales enablement.Currently obsessed with learning SketchUp/3D Modeling Software.Perfection may be unattainable but the pursuit drives me nonetheless.
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Chief Melinda OfficerFreelanceAsheville, Nc, Us
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Board MemberOpen Hearts Art Center Sep 2024 - PresentAsheville, Nc, Us -
Chief Melinda OfficerFreelance Oct 2023 - Present
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Chief Marketing OfficerExtreme Reach Dec 2015 - Oct 2023Hudson Yards, Ny, UsMember of 10-person executive team, playing key role in leading company and driving shareholder value. Voice of vision and inspiration to 1,100+ employees across the globe. Lead all facets of global marketing and in-house creative agency, accountable for everything from brand building to bottom funnel demand generation. -
Chief Marketing OfficerTremor Video Jan 2011 - Nov 2015New York, Ny, UsMember of executive team, responsible for all aspects of centralized marketing function including global marketing, corporate communications, content creation, writing, research, and creative services. Key role in IPO, experienced in public company compliance and investor relations. -
Svp, Corporate MarketingA+E Networks Nov 2009 - Dec 2010New York, New York, UsLed company rebrand and in-house creative agency supporting all divisions. Led company through merger with Lifetime Networks - defining the new company positioning, brand and identity for employees, press, affiliates/distributors and revenue generating divisions. Led AETN marketing council, connecting a matrix of brand marketing teams globally. Wrote and produced multi-media content. -
Svp, Sales Strategy & InsightA+E Networks 2007 - 2009New York, New York, UsDrove and executed go-to-market strategy and creation of sales tools for multi-million dollar portfolio of media brands. Executive Producer of annual Upfront events.
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Svp, Integrated Solutions (B2C Branded Entertainment)A+E Networks 2005 - 2007New York, New York, UsDesigned, developed and executed large-scale branded entertainment programs for major advertisers, collaborating closely with marketers, programmers, talent and production companies to bring authentic stories to consumers with value to all sides.
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Svp, Insight, Creative Services, Sales MarketingA+E Networks 2003 - 2005New York, New York, UsSat at center of developing, creating and executing value propositions to drive ad sales revenue and support all areas of the company with actionable insight and stellar creative execution.
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Vp, Research & InsightA+E Networks 2000 - 2003New York, New York, UsLed 25 person research & insight team, serving all facets of business — programming, scheduling, affiliate marketing, consumer products, ad sales. Experience in all aspects of quantitative and qualitative research.
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Media DirectorJordan, Mcgrath Case And Partners Jul 1993 - Jan 2000Media Planning and Buying, Client Strategy, New Business. $400+ million in billings, 50 person team. Drove communication strategy for blue chip clients across Consumer Packaged Goods, Pharma DTC & OTC. Effie award winner for work launching then-OTC brands Nicorette/NicoDerm CQ which included consultation with FDA on media regulations.
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Assistant Media DirectorDmb&B Jun 1986 - Jul 1993Media Strategy. From Assistant Media Planner to Assistant Media Director in record time. Worked on a diverse array of Blue Chip accounts -- P&G, Kraft, Norelco.
Melinda Mclaughlin Skills
Melinda Mclaughlin Education Details
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Syracuse UniversityRadio And Film Management
Frequently Asked Questions about Melinda Mclaughlin
What company does Melinda Mclaughlin work for?
Melinda Mclaughlin works for Freelance
What is Melinda Mclaughlin's role at the current company?
Melinda Mclaughlin's current role is Chief Melinda Officer.
What is Melinda Mclaughlin's email address?
Melinda Mclaughlin's email address is me****@****ach.com
What is Melinda Mclaughlin's direct phone number?
Melinda Mclaughlin's direct phone number is +191750*****
What schools did Melinda Mclaughlin attend?
Melinda Mclaughlin attended Syracuse University.
What are some of Melinda Mclaughlin's interests?
Melinda Mclaughlin has interest in Science And Technology, Children.
What skills is Melinda Mclaughlin known for?
Melinda Mclaughlin has skills like Advertising, Digital Media, Digital Strategy, Media Planning, Marketing, Digital Marketing, Online Advertising, Integrated Marketing, Marketing Strategy, Strategy, Creative Direction, Mobile Marketing.
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