Melinda W. Email & Phone Number

Plano, Tx, Us

Coppell, Texas, United States

Finding solutions to reduce E&O for BMSC and our customers: Naterra, L'Oreal, Johnson & Johnson, Unilever, Jack Black, Mary Kay, Winning Solutions, Astral, Harry's, Pacha, and Genoderm. They say a clean house makes a good home!

Development of sales strategies and production logistics with top beauty care companies.

Responsible for sourcing, procurement, and supply chain execution of the merchandising marketing activation, and in-store solutions that support the portfolio strategy for Mission, Guerrero, Maseca, La Providencia, and other related Hispanic brands.

• Managed CPG in-store solution promotional activations in various categories: - CSD’s: Dr Pepper, Seven Up, Canada Dry, Sunkist, Sun Drop, A&W, Squirt, RC, Diet Rite, Country Time, & Crush - Mixers: Mr & Mrs T, Roses, & Schweppes - Premium and Glass: Snapple, Stewarts, IRC, Vernors, & Nantucket Nectars - Water: Deja Blue - Energy: Venom - Dairy: Yahoo - Hispanic: Dr Pepper, Clamato, Penafiel, & Orangina - Juices: RealLime, RealLemon, Motts, & Hawaiian Punch • Worked closely with cross-functional teams while managing a team to leverage volume sales with qualitative and quantitative analytical results within the marketing mix to gain competitive advantage. • A winner with several company and industry awards of designing and in-store solutions for top CPG companies across food and beverages. Lead in vendor customized strategic design and creative to leverage brand awareness and increase sales. Experience with new brand launches and promotional thematic creative, and Hispanic lead in marketing merchandising.

Managed all employee matters from start to separation such as onboarding, training, development, performance and termination. Created the HR Intranet website, the employee handbook and other HR processes and procedures. Negotiated, implemented and managed health/life insurance and 401(k) Plan.