Melini Hadjitheori Email & Phone Number

Nicosia, Cyprus

Nicosia, Cyprus

This marketing role provides oversight to all marketing activities in support of our Global Forums brand as well as some of our expansion products that the group will be looking to launch over the next months.

Nicosia, Cyprus

Managing the Digital Media & PR team for the European and North American conference portfolios. Responsible for recruiting, managing and developing a Digital Media and PR team and ensuring this team can fulfil the marketing strategy to deliver ROI to the Marcus Evans branding and its products.

Chicago

Responsible for the overall project management of our bespoke online event delivery for our clients’ coordinating production, marketing and sales teams to exceed our clients’ expectations in terms of content and lead generation. My team had the ultimate responsibility for delivering the live event broadcast online.

Nicosia

My role was to provide Digital Marketing and PR support to a portfolio up to 30 European Conferences per year. Responsible for identifying, targeting and fulfilling business partnerships, as well as developing content and managing online and social media presence to drive exposure of the Marcus Evans brand and deliver ROI.

Larnaka

Responsible for the full range of marketing and PR activities to boost student applications and raise the profile of the University. • Increased enquiries by 40% and applications by 25% through engaging presence at recruitment fairs• Used CRM system to ensure consistent ‘customers journey’ with result that all prospective students were followed up by the Admissions and Marketing teams via CRM• Created long standing partnerships with established accounting and Law firms, major employers and companies such as CYTA, PWC, KPMG, CISCO, ECDL, Cyprus Computer Society and Oracle• Managed corporate social responsibility with regular activities for charity partner organisations

Nicosia

Overall management of two EU projects funded under the Lifelong learning programme-sub-programme Leonardo da Vinci Transfer of Innovation:Young leaders & MEDIA TECH• Smoothly implemented €350k MEDIA TECH project over 24 months with 6 consortium partners across Cyprus, Spain, Greece, Italy and UK on time, on-budget • Successfully coordinated European teams with sensitivity to cultural differences• Managed relations with partners including Universities, NGOs, Research Institutes and SMEs• Planned the deliverables and outcomes of the projects in a six monthly basis• Disseminated widely the results of the projects at local, EU and international level• Prepared articles of main findings in business magazines, newspapers, online portals and websites• Provided effective liaison with the EC, The Cypriot National Agency, Cyprus Research Promotion Foundation, project coordinators, funding agencies and other stakeholders on progress of all projects • Ensured the timely preparation and submission of financial reports and documentation• Drafted, reviewed and finalised EU and national funding proposals

Master In Business Administration (Mba)

Master Of Arts (Ma), European Politics, Business And Law

Erasmus Exchange Programme

Bachelor Of Arts (Ba), Classics And Classical Languages, Literatures, And Linguistics