Melisa Aganovic Email & Phone Number

Anif, Salzburg, Austria

• Responsible for the global lead generation activities in various digital marketing channels. This included the overall planning, content strategy, campaign concept, development of creative content ideas and campaign.
• Managed the website with a focus on content effectiveness, creating a great user experience, and ultimately the conversion of traffic to new sales opportunities.
• Planned digital marketing campaigns, including web, SEO/SEM, email, and social media.
• Researched SEO keywords to use throughout the company’s website and marketing materials.
• 1st Level Support for HubSpot and training new colleagues.

Linz, Upper Austria, Austria

• Lead marketing team to design and implement digital marketing campaigns to drive website traffic and generate leads.
• Responsible for brand awareness, marketing KPIs, product development and market growth.
• Lead account management, marketing strategy, and campaign development for MS Dynamics 365 clients.
• Lead the customer marketing strategy the partnerships channel to drive customer engagement and satisfaction. This includes planning campaigns across multi channels such as triggers, email, digital, social, and events.

Mödling

• Lead successful and impactful marketing campaigns that have resulted in a 15-30% increase in website traffic, brand awareness, qualified leads, open rates, customer retention, and customer engagement. Proven leadership.
• Developed, implemented, and managed social media marketing (LinkedIn, FB, IG and YouTube).
• Responsible for brand awareness, marketing KPIs, product development and market growth.
• Created a wide range of different marketing materials for fairs, events, and marketing campaigns.
• Planned and organized business events (Fairs, Conventions, and online Webinars).

Mödling

• Lead successful and impactful marketing campaigns that have resulted in a 15-30% increase in website traffic, brand awareness, qualified leads, open rates, customer retention, and customer engagement. Proven leadership.
• Developed, implemented, and managed social media marketing (LinkedIn, FB, IG and YouTube).
• Responsible for brand awareness, marketing KPIs, product development and market growth.
• Created a wide range of different marketing materials for fairs, events, and marketing campaigns.
• Planned and organized business events (Fairs, Conventions, and online Webinars).

United States

• Oversaw inventory, distribution of goods and facility layout.
• Responsible of employee training and supervision.
• Increased productivity and sales by 15%.
• Organized recruitment and placement of staff, delegate tasks and accountabilities, insure accurate work schedules.

Austria

• Developed and managed projects working within time constraints and financial budgets.
• Managed client expectations of product and services while ensuring customer satisfaction.
• Maintained alignment between the project team and external resources.
• Provided leadership and directions for clients and GE Personal responsible for the project.
• Created projects status reports for all assigned clients.

Associate'S Degree, Business Administration, Cum Laude

Associate'S Degree, International Business, Distinguished Honors

Additional 1 year practical training Project "Climate Change" with ARS Electronica Center (a center for electronic arts)

High School Diploma, Distinguished Honors