Melisa Carter Email & Phone Number

Provide consultation and business recommendations to Alta clients focusing on solving business challenges, especially as related to changing market dynamics and a fluid regulatory environment.

Part of team that oversees Foundation on behalf of ELFA members, including review of budget, research, board members, strategic planning and marketing.

Member of the executive team that managed a global equipment finance business generating over $6B in sales annually. Handled a team of 14 employees, including 2 in Europe, and assumed full responsibilities in marketing, global branding, marketing communications and PR, vendor program marketing and product support, employee communications and training, financial product and new market development, market and competitive research, sales lead generation, internal Wiki, and external websites, and executive communications. Delivered speeches and presentations at various annual meetings and incentive trips.Maintained an annual marketing budget that ranged in size from $500K to $1M.Continuously supported executive team to maintain consistency and ensure key messages included in all internal and external communications, including magazine articles, press releases, newsletters, research papers, and senior executive speeches and presentations; substantial experience in planning and managing crisis communications internally and externally.

Master, Business Administration

Bachelor Of Arts, Business Administration

Bachelor Of Arts, Economics