Melissa Muller Email & Phone Number

Cedar Knolls, Nj

Developed new business selling company's marketing capabilities through strategic partnerships with MVPD's and content providers in the entertainment industry.* Expanded new business partnerships into OTT sector creating new revenue source.* Launched digital sale of award-winning, bilingual direct marketing tactic Nexos Latinos®, leveraging company assets and increasing project revenue by 20%.* Generated and maintained sales representing 7% of company revenues.

Nj

Led Hispanic Division in strategic and tactical development and execution of integrated, partnership marketing programs, including the award-winning bilingual direct marketing publication, Nexos Latinos®.* Directed 50+ marketing projects yearly representing $1 million in annual revenue. * Consistently delivered high-performing Nexos Latinos® increasing client ROI up to 5.7%. * Led and managed cross-functional collaboration with 50+ internal & external stakeholders, delivering all marketing programs on schedule and on budget.

New York, Ny

Represented the #1 & #2 ranked Spanish-language broadcast TV networks in 65 markets across the U.S.* Generated and maintained $13.5 million in annual media investments.* Maximized revenues from existing clients generating 10% incremental billings annually thru successful negotiations.* Initiated and managed new business accounts expanding client base and generating $2 million+ in additional billing. * Optimized company assets developing integrated media campaigns worth $500K.

Mexico City & New York

Distributed Spanish-language cultural television programming to Latin America, Europe, the U.S. and China.

Mexico City Area, Mexico

Spearheaded launch of international TV programming distribution for Mexican public broadcaster. * Developed and executed sales and marketing function, resulting in sales to over 40 countries, across five continents.* Increased sales 30% annually, exceeded targets and created valuable new revenue stream.* Partnered across Production, Promotions, Programming, Digital and other functions collaborating with over 75 internal and external stakeholders to deliver on business plan.

New York, Ny

Managed world-famous, precision dance troupe's participation in over 75 live performances, including the highest grossing theatrical production in the U.S., the RCMH Christmas Spectacular; as well as national television appearances, promotional, publicity and special events.

Bachelor Of Arts, Spanish

Activities and Societies: Omicron Delta National Honor Society

Spanish And Iberian Studies

Junior Year Abroad Program