Melissa Anderson personal email
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Melissa Anderson is a visionary executive merchandiser, sales leader and business strategist in the apparel industry, with a proven track record of building high-performing teams and scaling product categories for iconic global brands. With extensive leadership experience at companies like TOMS Shoes, Parks Project, and Onzie Yoga, Melissa specializes in driving omni-channel growth by blending creative product strategies with data-driven insights. Her expertise lies in understanding market trends, fostering ethical production partnerships, and creating cohesive product assortments that resonate with customers and expand business partnerships for revenue generation. Known for her cross-functional leadership, Melissa collaborates seamlessly across product development, operations, design, and sales teams to align on goals and execute innovative merchandising & sales strategies. She has successfully launched and managed multimillion-dollar product lines while maintaining an unwavering focus on quality, transparency, and sustainability. Melissa's ability to anticipate customer needs and refine product assortments has consistently resulted in increased revenue, enhanced margins, and loyal brand followings.Through her consulting platform, BoxtheOutside, Melissa empowers brands to think differently, act boldly, and innovate responsibly, helping them thrive in an ever-changing market. She brings a unique blend of entrepreneurial spirit, strategic vision, and operational excellence, positioning her as a trusted leader in the apparel industry.
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Business DevelopmentDr. SquatchLos Angeles, Ca, Us -
Leadership, Product & Revenue StrategistBoxtheoutside Coaching & Consulting Dec 2016 - PresentVenice, Ca, Us-Developed and executed $70M+ business strategies in apparel and accessories, focusing on balancing the design and demand of merchandising to forecast plan and drive customer preferences. -Successfully managed and scaled product assortments, optimized margins, and created customer-centric strategies that drive category growth and profitability at global level in women's, men's and youth categories.-Building and leading teams across sales, merchandising, and product divisions to execute large-scale strategies across multiple channel segments in leading contemporary brands. Brand Contributions: 1Hotels, Allen Schwartz, AMAIO Swim, Amanda Uprichard, Aquant, Brookfield Properties, Corc Yoga, Ettitude, Google, Illuma, JOYN Bags, LA Lakers, Mara & Mine, MARAMCS, Omaze, Overt, Parks Project, Perverse Sunglasses, REVOLVE, Sydney Brown, The Grammys/Recording Academy. Retailer Expertise: Amazon, Asos, Backcountry Bandier, Bloomingdale's, Carbon 38, Dicks Sporting Goods, FGL Sports, Free People, Macy's, Neiman Marcus, Nordstrom, REI, Revolve, Saks Fifth Avenue, Shopbop, Six02, Soul Cycle, Stitchfix, Tillys, The Buckle, TJX, Whole Foods Market, Zappos, Zumiez + regional-specialty boutiques. -
Vice PresidentOnzie Inc Jan 2016 - Jan 2018Venice, California, UsVice President of Global Sales overseeing profitability and growth of active-apparel brand in women's, men's and youth categories. Managed a team of 13-members, coaching best practices at all levels of global business including national major retailers, e-commerce and specialty studio accounts. Led executive leadership and built future focused platforms for Onzie at product, brand, wholesale and operational levels. Sharing wellness with the world. -
Us Sales & Merchandising DirectorToms Dec 2013 - Dec 2015Los Angeles, Ca, UsOversaw the US national wholesale specialty business in men’s, women’s and kids footwear categories as well as the launch of the TOMS handbag category over team of 25+. Helping to lead long-term business strategy at national/global levels, including the administration of 4-US sales showrooms- Los Angeles, New York, Atlanta & Dallas. Instrumental in product development for the Americas, as well as first-launched segmentation and tiering strategy for global business. -
Senior Account Manager, West Coast Trend ForecastingWgsn Dec 2012 - Dec 2013London, GbManaged diverse account base of WGSN trend forecasting subscribers on global-online trend forecasting service, by translating macro-trends and future forecasting to design, merchandising, production, sales, planning, buying and executive teams. Clients included: Starbucks, E! Entertainment, Wet Seal, Warner Bros, Lululemon, Giro Sport, Tilly’s, Pacific Sunwear, True Religion Brand Jeans, Koral Denim, AG Denim, Pottery Barn Teen, Gymboree, Brighton Collectibles, Sanrio & private label manufacturers. Business strategy, planning & management with focus on: • Future Consumer Forecasts & Macro Trend Evolution• Design Direction & Category trends• Textile Innovation• Global Runway Analytics• Emerging business trends• Technology, Homegoods/Interiors, Food/Beverage, Apparel, Juniors, Active/Sport, Branding, Consumer Goods -
Senior Account Manager, Women'S Major Department StoresTrue Religion Brand Jeans Jan 2010 - Jan 2013Gardena, California, UsSupported Women's Major National Accounts business: Bloomingdales, Saks Fifth Avenue, Neiman Marcus, Von Maur, Shobop.com, Amazon.com, Zappos.com, and Macy’s. Strategized brand positioning by identifying market demand, analyzing competitive market share, devising product matrix and assortments, actualizing selling plans and creating merchandising programs for 100+ doors throughout the US with major buyers, executive management and planning teams. Developed special make-up products for programs at Macy’s, Neiman Marcus, Bloomingdales, Direct-Online and Saks Fifth Avenue in line with seasonal vendor incentives. -
Account Executive & Sales Assistant, Private BrandsBcbg Max Azria Jan 2006 - Dec 2007Los Angeles, California, Us
Melissa Anderson Skills
Melissa Anderson Education Details
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Florida State UniversityTextiles Sciences & Design -
University Of FloridaJournalism -
Ipec Coaching
Frequently Asked Questions about Melissa Anderson
What company does Melissa Anderson work for?
Melissa Anderson works for Dr. Squatch
What is Melissa Anderson's role at the current company?
Melissa Anderson's current role is Business Development.
What is Melissa Anderson's email address?
Melissa Anderson's email address is me****@****hoo.com
What is Melissa Anderson's direct phone number?
Melissa Anderson's direct phone number is +131056*****
What schools did Melissa Anderson attend?
Melissa Anderson attended Florida State University, University Of Florida, Ipec Coaching.
What are some of Melissa Anderson's interests?
Melissa Anderson has interest in Www, Fashion, Lifestyle, Entertainment, Boxtheoutside, Com.
What skills is Melissa Anderson known for?
Melissa Anderson has skills like Fashion, Apparel, Marketing, Merchandising, Sales, Retail, Photoshop, Sales Management, Sportswear, Trend Analysis, Product Development, Management.
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