Melissa Campbell

Melissa Campbell Email and Phone Number

Marketing Executive and Creative Brand Strategist with experience inAgriculture + Biosciences | Higher Ed | Professional Services | B2B Manufacturing @ Stratagon
Melissa Campbell's Location
Charlotte, North Carolina, United States, United States
Melissa Campbell's Contact Details

Melissa Campbell work email

Melissa Campbell personal email

n/a
About Melissa Campbell

A marketing executive with the drive and creative mindset to plan, strategize, and develop programs that yield profitable results. Forward-thinker with a penchant for new ideas and a demonstrated track record for project management with dynamic outcomes. A collaborative leader who mentors and coaches others to help them grow both personally and professionally. Passionate about working with goal-oriented teams. Stellar abilities in problem-solving, including identification of issues and formulating solutions. Success-minded and results-driven with a second-mile attitude.KEY SKILLS• Outside-the-Box Thinker: Capable of evaluating situations and challenges in order to bring innovative solutions while maintaining established objectives.• Leadership: A leader who leads through service, clear communication, and a willingness to work collaboratively to produce winning results.• Coach & Mentor: Provide encouragement, constructive feedback, and guidance to others, helping them grow both personally and professionally.• Analytical Mindset: Strategic analyst who can evaluate complex data and communicate it in a clear, articulate fashion.• Communications & Relationship Building: Stellar communication skills that yield strong professional relationships and rapport built on mutual respect.• Solutions-Oriented: A keen eye for seeking solutions in an efficient, effective manner.PROFESSIONAL SKILLS• Marketing• Digital Advertising • Brand Management • Strategic Brand Development • Creative Vision • Collaboration• Marketing Plan Development and Campaign Execution • Inbound Strategy • Consulting • Partnerships • Teamwork

Melissa Campbell's Current Company Details
Stratagon

Stratagon

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Marketing Executive and Creative Brand Strategist with experience inAgriculture + Biosciences | Higher Ed | Professional Services | B2B Manufacturing
Melissa Campbell Work Experience Details
  • Stratagon
    Senior Director Of Marketing Solutions & Client Relations (Director Of Client Delivery)
    Stratagon Jun 2023 - Present
    High Point, North Carolina, Us
    • Maintained responsibilities of Director of Client Services position as well as new duties, including:• Key member of the executive leadership team, contributing valuable insights to developing of the strategic vision.• Oversee a team of 10 direct reports, including Account Client Services, Traffic Project Manager, Designers, Content Creators, Writers, and Video Production.• Deliver an average of $4.5M in marketing solutions.• Ensure the quality alignment and management of marketing campaigns, as well as on-time delivery through leadership and collaborative team partnerships.• Conduct risk assessments for strategic planning; manage resources and monitor performance of creative campaigns.• Communicate business direction and collaboration in partnership with C-level executives and business owners.• Build and maintain customer relations while working cross-functionally with other departments, fostering a cohesive and collaborative work environment.• Responsible for identifying new products/services to be offered by the agency; help establish pricing and solutions.Level: VP/Senior Director
  • Stratagon
    Director Of Client Services
    Stratagon Apr 2021 - Jun 2023
    High Point, North Carolina, Us
    • Responsible for project oversight, including overall health of clients and account management group. • Developed team and provided coaching and mentorship while establishing standardized procedures and protocol; coordinate creative efforts of Client Services and Production Teams. • Emphasized focus on forecasting and ensuring marketing campaigns yielded profitable results. • Key participant in the leadership team to develop marketing strategies and innovative revenue generators, as well as discover growth opportunities.• Led a team of 10 direct reports while managing up to 30 clients at a time.Level: Senior Director/Director
  • Stratagon
    Strategic Account Manager
    Stratagon Nov 2019 - Apr 2021
    High Point, North Carolina, Us
    • Established relationships with clients, including marketing agencies, while driving deliverables against strategic marketing plans and adhering to project budgets.• Develop and lead client strategy supporting business-to-business marketing models.• Led team and project development, giving feedback, guidance, and counsel to ensure end products and campaigns aligned with brand messaging and expectations.Level: Manager
  • Stratagon
    Account Manager
    Stratagon Jul 2016 - Nov 2019
    High Point, North Carolina, Us
    • Led and implemented strategic initiatives, supporting clients with sales enablement, marketing and business strategies, product launches, web support, and digital advertising.• Served as lead for agency of record for clients, sourcing and negotiating advertising opportunities to meet established objectives.• Provided strategic solutions through creative marketing enterprise designed to meet clients’ goals/objectives through a variety of touchpoints, including traditional advertising, digital campaigns, tradeshow planning and development, sales support, etc.• Provided forecasting and tracked key performance indicators.• Analyzed web performance as well as updated / optimized pages for improved conversion opportunities.• Managed tradeshow and event timelines and execution.• Creative content strategies with design and content teams to deliver on specific initiatives and complex projects, leading to better sales and business outcomes.
  • Community Eye Care
    Marketing Strategist
    Community Eye Care Nov 2014 - Jun 2016
    Charlotte, North Carolina, Us
    • Created communication strategies and leveraged opportunities while facilitating conversations about creative marketing efforts.• Led creative design for events and marketing campaigns, including e-blasts, website content, advertising, social media, and other marketing mediums.• Collaborated with sales and client relations team to provide consistent brand deliverables, ensure client retention, and increase revenue streams while providing strategies to ensure target audience reach.
  • Community Eye Care
    Director Of Provider Relations
    Community Eye Care Jun 2012 - Nov 2014
    Charlotte, North Carolina, Us
    • Cultivated relationships with eye care professionals in order to recruit in-network partnerships through sales, marketing, and credential management.
  • Corvel Corporation
    Ppo Account Manager
    Corvel Corporation Mar 2010 - Mar 2012
    Irvine, Ca, Us
  • Municipal Evaluation Systems
    Director Of Business Operations And Public Relations
    Municipal Evaluation Systems Jun 2009 - May 2010

Melissa Campbell Skills

Social Media Press Releases Marketing Event Planning Media Relations Social Media Marketing Community Outreach Internal Communications Marketing Communications Brand Management Public Relations Blogging Public Speaking Newsletters Event Management Strategic Planning Copywriting Facebook Pardot Salesforce.com Corporate Communications Strategic Communications

Melissa Campbell Education Details

  • California State Polytechnic University-Pomona
    California State Polytechnic University-Pomona
    Communications With An Emphasis In Public Relations
  • St. Andrews University
    St. Andrews University
    Communications
  • West Covina High School
    West Covina High School
    Diploma

Frequently Asked Questions about Melissa Campbell

What company does Melissa Campbell work for?

Melissa Campbell works for Stratagon

What is Melissa Campbell's role at the current company?

Melissa Campbell's current role is Marketing Executive and Creative Brand Strategist with experience inAgriculture + Biosciences | Higher Ed | Professional Services | B2B Manufacturing.

What is Melissa Campbell's email address?

Melissa Campbell's email address is me****@****mac.com

What schools did Melissa Campbell attend?

Melissa Campbell attended California State Polytechnic University-Pomona, St. Andrews University, West Covina High School.

What skills is Melissa Campbell known for?

Melissa Campbell has skills like Social Media, Press Releases, Marketing, Event Planning, Media Relations, Social Media Marketing, Community Outreach, Internal Communications, Marketing Communications, Brand Management, Public Relations, Blogging.

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