Melissa Demott Email & Phone Number

• Drive strategic client initiatives by proactively recommending marketing strategies that align with long-term business objectives, resulting in optimized campaign performance and revenue growth.• Provide mentorship and guidance to client strategists, ensuring cohesive execution of client deliverables and fostering a collaborative environment that enhances cross-functional team efficiency.

Lansing, Michigan, United States

• Execute successful marketing campaigns for diverse clients, leveraging project management expertise to ensure seamless coordination of creative, digital, and analytical teams, resulting in an increase in customer engagement and brand visibility.• Successfully lead cross-functional teams through the entire project lifecycle, ensuring on-time and within-budget delivery of complex initiatives.• Develop and maintain detailed project plans, identifying critical milestones, risks, and dependencies, resulting in a decrease in project overruns and enhanced client satisfaction.

• Competitively prospect new print, packaging, and integrated marketing business in both local and regional territories to drive sales.• Negotiated and secured sales with qualified clients as well as existing clients.

Bay City, Michigan

• Consult, develop, and implement content marketing strategies for 5 clients that includes email marketing, blog articles, custom publications, infographics, social media, white papers, and competitive analyses.• Manage social media content, campaigns, and reporting for clients to drive engagement and brand awareness.• Oversee administration of project schedules, meeting notes, agendas, and status updates.

Pinconning, Mi

• Implemented Redtail CRM (Customer Relationship Management) to manage over 200 client accounts.• Process transactions that include withdrawals, additional deposits, and account applications.• Create and amend documents in Microsoft Excel and Word to track projects.

Big Sky, Montana

• Completed 5-week training covering exceptional service and complaint management for managerial experience from August - October 2014.• Prepared registration packets to provide information for guests at largest ski resort in the U.S.• Processed over 200 arrivals and departures on a daily basis during peak season.• Coordinated with multiple hospitality departments to guarantee efficiency.• Generated room keys, invoices, work orders, and daily reports in SMS (Springer-Miller System).

Midland, Michigan

• Focal point for Resin Reports, CADIX (Computer Assisted Design for Ion Exchange) requests, and CRI (Central Report Index) Reports.• Invoicing and inventory tracking for projects with Research and Development.• Scheduling, planning, and catering for company events in Midland, MI.• Experience in using a time card system to generate payroll for team members.• Participation with LiveMeeting virtual conferencing software for training purposes.• Engaged in correspondence with internal and external contacts worldwide to reserve travel.• Procurement for materials and supplies to support the team.• Created and modified documents in Microsoft Excel, PowerPoint, and Word.• Left position to relocate to Montana in order to pursue out-of-state resort experience.

Auburn, Michigan

• Obtained all client orders and entered invoices in QuickBooks to produce quality service• Engaged in daily communication with clients through telephone and e-mail• Scheduled appointments in Microsoft Outlook to organize portrait orders and sessions

Bachelor Of Business Administration (B.B.A.), Marketing/Marketing Management, General

Activities and Societies: Vitito Global Leadership Institute

Associate Of Arts (A.A.), Liberal Arts And Sciences/Liberal Studies