With a robust track record across renowned fashion and media brands, my journey in the marketing landscape has been transformative. As Vice President of Insights, Strategy & Retention at American Eagle Outfitters, our team has harnessed extensive research, targeted marketing strategies and emergent technologies to craft differentiated brand stories, maximize product sales, deepen customer engagement, and generate record retention for AE and Aerie. My love for the industry was honed at Vogue, where I served as Executive Director of Marketing, learning effective brand storytelling and market leadership from the best, and deepening my expertise in the art and science of marketing.